I neglected Duolingo for 20 days after signing up. Here’s every email they sent me.

About 3 weeks ago, I signed up to Duolingo intending to learn Swahili every day for about a month. Why? To learn something new, to make some progress with a language I’ve been casually interested in for some time, and to document to process from a UX perspective. What went wrong? Not to be dramatic,… Continue reading I neglected Duolingo for 20 days after signing up. Here’s every email they sent me.

4 Tips for Scaling up a SaaS Company

Once you have your SaaS business up and running, are making some money and have acquired a few customers, it is time to start thinking about scaling up. Entrepreneurs and business owners should know there is no easy way to scale up a business, and there is no overnight success to be had here either.… Continue reading 4 Tips for Scaling up a SaaS Company

20 Best New Fonts, June 2021

Welcome to a new series of articles, in which we round up the best new fonts released from some of the top designers on the Web. In this inaugural edition, the collection includes fonts released or expanded over the last few months. Many of the fonts have free weights available. If you use any of… Continue reading 20 Best New Fonts, June 2021

The rise and fall of Polaroid

[unable to retrieve full-text content] The disruptor becomes the disrupted. Photo by Patrick on Unsplash The Positional View and Resource-Based View are two schools of business strategy that seek to describe a company’s competitive advantage. There is a great deal of overlap between the two, as will be discussed using specific examples from the Polaroid company.… Continue reading The rise and fall of Polaroid

30 HTML Best Practices for Beginners

This tutorial is specifically for those who are just diving into web development. If you have one year of experience or less, hopefully some of the tips listed here will help you to become better, quicker! 1. Always Close Your Tags Back in the day, it wasn’t uncommon to see things like this: <li>Some text here.… Continue reading 30 HTML Best Practices for Beginners

A Brief History of Display Fonts

What is a display font? And what is the best place to use a display typeface? Discover the answers to those questions and more in this article. As a budding designer, it’s important to get familiar with the term and when it’s used. In this article, I’ll go through a display font definition, the typeface… Continue reading A Brief History of Display Fonts

When Does Emotional Design Cross a Line?

Designing for emotion in and of itself is not a problem. Websites are bound to elicit an emotional reaction from visitors, even if it’s as simple as them feeling at ease because of the soft, pastel color palette you’ve designed the site with. I don’t want to outright villainize emotional design. Unless there is some… Continue reading When Does Emotional Design Cross a Line?

All About Avenir & Fonts Similar to Avenir

Created by legendary type designer Adrian Frutiger and released in 1988, Avenir is one of the most widely used typefaces in corporate branding. Repeatedly voted by designers as one of the most beautifully designed typefaces, the Avenir font family was Frutiger’s masterwork and continues to be popular in logo design and brand identities today.   Read more… Continue reading All About Avenir & Fonts Similar to Avenir

How to Make Your Own SVG Files

Using images is essential in web design. This is why knowledge about different image formats is important for web designers. Not only this, but it is also necessary to learn about the functions of each type of image. Knowledge on how to create and edit such images are also considered as essential skills for web… Continue reading How to Make Your Own SVG Files

3 Essential Design Trends, May 2020

The state of the world around us can greatly impact website design. From emotional changes that correlate to the feel of a design to information and data to deliver, the impact of the worldwide COVID-19 pandemic is making its way into projects (intentionally or not). Here’s what’s trending in design this month. 1. “Unbalanced” Use… Continue reading 3 Essential Design Trends, May 2020

How To Create Your Own Graphic Design Portfolio

Moving on from design school and attempting to land your first position can be one of the most baffling occasions in your vocation. You need a design portfolio to find a new line of work, yet you haven’t done some full-memory design work previously, so what are you going to place in it? Stress not.… Continue reading How To Create Your Own Graphic Design Portfolio

Practices of the Artists of the 21st Century

Art of the 21st century is a growing field of research and practice and is very dynamic in nature. A range of important subjects are consistent with the needs of the time and have the potential to inspire scholarly debate. An example of it is the bio art surge that happened as a result of… Continue reading Practices of the Artists of the 21st Century

Celebrate Diversity in Design—Volume 14

Welcome back to our Diversity in Design series on Envato Tuts+. Discover four talented artists with inspiring styles you’ll love. 4 Artists You Should Know: Diversity in Design Celebrate the work of these extraordinary artists. Each with their own unique background, they draw inspiration from their culture and surroundings to create phenomenal designs. Blake… Continue reading Celebrate Diversity in Design—Volume 14

HanaBot Reservation Chatbot — A Case Study

The Ask: Enhance the chatbot experience and improve the user on-boarding process. User Goals: Ability to make a reservation easily Ability to create an account quickly Ability to alter existing reservations (Ex// Cancellations, extending time) Business Goals: Provide users with a positive reservation experience at HanaHaus AND on-the-go Increase customer engagement with the chatbot Convert… Continue reading HanaBot Reservation Chatbot — A Case Study

Safety in numbers during design research

The taxi driver asked whether we were sure we had the right address, whether we actually knew the person we were visiting, “You know, you just don’t seem like the types to be visiting someone round here” Ten minutes north of The Bronx, NYC in a sleeting-cold January storm, two colleagues and I had arrived at… Continue reading Safety in numbers during design research

Writing Snapshot Tests For React Components With Jest ― Scotch

In this tutorial, we will be looking at what snapshot tests are and how we can use snapshot testing to ensure our User Interface does not change without the team knowing about it. To get started, you will need to familiarize yourself with the following NodeJS – A JavaScript runtime built on Chrome’s V8 JavaScript… Continue reading Writing Snapshot Tests For React Components With Jest ― Scotch

Cross-functional Empathy for Designers

A human-centric approach for working with humans As designers, a huge part of our job lies in empathizing with users. It’s exciting to see how far we’ve come as a discipline in becoming more user-centric, more research-driven and better at tying our ideas to actual user needs. Yet many of us struggle with applying that… Continue reading Cross-functional Empathy for Designers

Personas, jobs to be done, user needs = goals + pain points

Recently I’ve been working on discovering unmet user needs for my company using the Job-To-Be-Done framework, and I saw some arguments between people who use personas and people who use jobs-to-be-done (JTBD). A common critique of using personas from the JTBD people is that personas tend to focus on the attributes of the users (like… Continue reading Personas, jobs to be done, user needs = goals + pain points

Recurring Bill Payments Made Easy

Paying bills on time each month is important for consumers, business customers and merchants to maintain their credit score and maintain good relations with merchants, landlords and utilities. Failure to make monthly payments on time can also cost money in terms of increased interest charges and possibly penalties for late payment. Business customers who bill… Continue reading Recurring Bill Payments Made Easy

‘Hire’ this article if you’re struggling to understand your customer needs

There are zillions of words written about how customer centricity leads companies to success. However, the “customer-centric” term is sometimes misused as a catchall for customer feedback or customer satisfaction results, but making people happy is not enough. To have sustained success, companies must genuinely understand what the customer wants and needs, and implement the… Continue reading ‘Hire’ this article if you’re struggling to understand your customer needs

50 Remarkable Lettering and Typography Designs Of 2018 for Inspiration

Beautiful New Year 2018 hand-drawn lettering and digital typography designs created by professional artists and designers. All designs are amazing to send and share with your friends and wishing a Happy New Year. This showcase contains different artwork of calligraphy, new year quotes, handmade lettering, typography posters, brushes with bristle effects and watercolor style typo… Continue reading 50 Remarkable Lettering and Typography Designs Of 2018 for Inspiration

A Reflection on Product Design

Though all good products must function and provide a benefit to the end-user, I believe the magic of a truly inspiring or great product happens in the realm of user experience. As designer and writer Joshua Porter writes, “The experience is the product.” Spotify is one example of a great digital product, as it provides… Continue reading A Reflection on Product Design

When AI gets in the way of UX

Interest for “Artificial Intelligence” over the last 5 years, according to Google Trends. Artificial Intelligence is the big buzzword of today. If you are a digital designer, there are good chances that a quick scroll through your RSS reader, Twitter feed or Slack channels will show you more instances of the term “AI” than you would… Continue reading When AI gets in the way of UX

Get Started with iPhone’s Taptic Engine.

You’re a UI designer. You’ve heard about the Taptic Engine on the iPhones and watched the developer videos where Apple encourages you to integrate them into your design. At first you thought, it’s only on the iPhone 6S. It’s a small market. Then the next iPhone came and you procrastinated more. And now it’s maybe… Continue reading Get Started with iPhone’s Taptic Engine.