Aim for quality outcomes, not just outputs — that’s how we can drive customer and business value! Designing for outcomes enables us to focus on customer needs and meaningful business results. “Start with the customer experience and work backwards to the technology,” Steve Jobs once said. To write a compelling story, start with the ending as a meaningful destination.… Continue reading Design for meaningful outcomes
UX By Louise North Today As web designers, our role in crafting user-friendly digital landscapes is critical. We are tasked with creating user experiences that make visitors feel comfortable and respected. This, in turn, creates benefits for our clients by improving repeat visits and achieves the site’s ultimate aims, whether that is sales revenue or… Continue reading The Dangers of Deceptive Design Patterns (And How to Avoid Them)
Here’s what’s trending in design this month: 1. Monochrome Color Schemes One-color design patterns can be beautiful and somewhat enchanting. With tints and tones of the same base color, there is a certain elegance that comes with a monochrome color scheme. Designers who have worked with color in this way know that while the end result may look… Continue reading 3 Essential Design Trends, September 2023
Our tendency to focus on negative experiences has prevented us from recognizing and seizing the opportunities of another loop. This is better known as the flywheel effect, and the key ingredient is how success can be replicated through a series of logical but effective steps until it links as a chain. (Image source: Neil Webb) Would… Continue reading Unveiling the experience wheel of true fortune
Three lifelines to call on when you’re feeling stuck creatively I’ve been a professional designer for over twenty years, working across a wide range of media: UX/UI, motion, branding, web design, mobile apps, and creative coding. Most lately, I’ve been developing my font design practice. Design is a long journey of exploration and growth. You… Continue reading How to ‘un-stuck’ your design work
Tools to mitigate commitment bias and overconfidence Midjourney Last week, we wrote about how ‘conviction’ is a very human attribute responsible for our powerful, yet irrational ability to almost will positive outcomes into existence; presumably against all odds. Today we’ll cover the dark side of conviction and overconfidence — and unfortunately, the more common tendency to overcommit and… Continue reading Our dangerous tendency to hold on to losing bets
Let me tell you a story along the lines of…Button, Button, Who’s Got The Button? Typical “how to” articles are dry laundry lists of tactical “do this/don’t do that” mechanics that do nothing to help you think about WHY you should do things differently. Today, I’m going to share a more strategic accessible design approach… Continue reading Accessibility of the Button: Should We Fix It or the Root Cause Problem?
When it comes to group dynamics, there are two key factors that play a crucial role: task-oriented and maintenance-oriented behaviors. As you plan your team’s agenda, consider how these factors influence the dynamics and productivity of the group. midjourney 2023 / prompt: Google calendar full of meetings “Not another meeting…” or “this could have been an email…”… Continue reading I sent an email, but nobody read it. So I sent out an invite.
A lot is happening in the US legislative and international regulatory space right now around accessibility. Not surprisingly, many of these actions were timed to the US’ ADA anniversary. It can be overwhelming. Here are some of the things my colleagues and I are monitoring for you right now and our take on what they… Continue reading Accessibility Legislation & Regulation Roundup – A LOT Happened in Just July
6 tips to sidestep “we already knew it” feedback on a research report Image on https://www.nirandfar.com/hindsight-bias/ Every UX researcher wonders how they can create amazing insights that go beyond expectations and elicit a ‘wow!’ reaction from their audience. Despite conducting numerous rounds of interviews, sometimes our research reports can seem too plain and bland if they… Continue reading How you can create non-obvious UX research insights
A comprehensive guide to understanding digital accessibility requirements in Canada Digital accessibility is an integral aspect of equality and inclusivity, providing the same opportunity for all in the modern, digital world. In recognition of this, Canadian federal and provincial governments have implemented various legislative acts to ensure that individuals with disabilities have digital access without… Continue reading What Your Organization Needs to Navigate Canada Digital Accessibility Laws
Discovering and enjoying classical music made easy with Apple’s dedicated app, Apple Music Classical Generated by the author using Adobe Firefly There’s a problem when it comes to searching and exploring classical music on music streaming services. Apple Music is not different, and Apple tried to solve this problem by launching a separate app! In this… Continue reading From Beethoven to Bach: how Apple’s new app makes classical music discovery a breeze
“There’s No Place Like Home” LED sign by VoodooNeon.com Introduction to innovative home decor In recent years, the world of interior design has seen a significant shift towards innovative and unconventional home decor ideas. As homeowners, we are always on the lookout for unique ways to express our individuality and creativity in our living spaces.… Continue reading Innovative Home Decor: How Custom Neon Signs Elevate Interior Design Strategies
Take a few shortcuts with my comprehensive guide on evaluating designers Why is evaluating designers so difficult? Evaluating the performance of a product designer within a startup or agency environment is challenging. It involves a mixture of objective and subjective data that is synthesized in an attempt to gauge if someone is to be rewarded,… Continue reading Setting up performance reviews for Product Designers
That’s a big part of the reason so many designers are stripping down menus to more minimal styles. (Plus, it can create a cleaner, more sleek overall design.) Here’s what’s trending in design this month – and it is all about navigation. 1. Pop-Out Navigation There’s an obvious connection to mobile-friendliness here – website designs that use… Continue reading 3 Essential Design Trends, June 2023
We are not masters of our information, but we can be if we build information systems shaped like human consciousness. Why are our information systems places where ideas go to die? Why are they clogged with shallow, soulless filler? Why can so few of us, and fewer organizations, gain any level of mastery over our… Continue reading The purpose of a system is how we shape it
Now, let’s get to work. Open a new design file in Figma and follow along with me. The first step is to create what I call a “base component”, which will have all the most basic elements of the button component. This first step will set the properties of size with 3 variants: The base… Continue reading Cascading Components: a different way to organize Figma variants
Urban planners have been designing for human experiences for nearly 200 years, UI/UX designers can learn from this It’s July of 2016. The augmented reality game Pokémon GO was just released. Within days, millions of teens and Millennials are suddenly spending hour upon hour outside in search of rare Pokémon, battling one another, and living in… Continue reading An urban planner’s guide to designing software
Place in photography is everything to the photographer, as it helps him capture and investigate various concepts such as culture and identity, traditions, and environmental challenges. But also, place plays a more significant role in the photograph’s appearance and can give you a bad day at the office if not controlled. Although place can add… Continue reading The Power of Place in Photography
From bullsh*t generator to ultimate copilot. Photo by Rolf van Root on Unsplash Suddenly, news about Generative AI is everywhere. People talk about how ChatGPT reached 1 million users in a record of 5 days, how Goldman Sachs predicts that AI will impact 300 million jobs, and how the new Bing goes “unhinged”… All the hypes aside,… Continue reading How to design generative AI experiences to be truly helpful
A comprehensive review of popular SaaS marketplaces, including Airtable, Figma, Miro, Slack, and Zoom. Designing a SaaS marketplace or platform? Want to understand the SaaS marketplace experience of today? You’re in the right place. In this article, you’ll find a summary of the research I gathered to support my team in building our emerging platform. By reading… Continue reading The state of SaaS marketplace UX
The way you make me feel — how to set up in-app feedback The success and longevity of an application depend on positive user acceptance. In order to integrate the users’ problems, needs, and expectations, it is necessary to continuously collect and analyze their feedback. From the various possible feedback channels, I have mapped the best practices for… Continue reading The way you make me feel — how to set up in-app feedback
We have invoicing apps and scheduling tools. Some resources will save you the trouble of hiring a designer or developer. And there are some really helpful testing and prototyping tools. Glaze Glaze is a collection of modern illustrations that are free to download and use. There’s everything from isolated characters to immersive scenes. Rise Rise is an… Continue reading Exciting New Tools for Designers, March 2023
Exploring solutions and challenges for the controversial debate about AI art Salvador DALL•E (Source: Year 2049) It’s been less than a year since DALLE•2 was released and blew our minds away with the variety of art it could generate from a simple yet descriptive prompt. Other tools like Midjourney and Stable Diffusion quickly followed. The initial stages… Continue reading What if AI tools paid artists?