The rise and fall of Polaroid

[unable to retrieve full-text content] The disruptor becomes the disrupted. Photo by Patrick on Unsplash The Positional View and Resource-Based View are two schools of business strategy that seek to describe a company’s competitive advantage. There is a great deal of overlap between the two, as will be discussed using specific examples from the Polaroid company.… Continue reading The rise and fall of Polaroid

5 Website Localization Ideas for Design and Content

The world steadily becomes digital, a little bit at a time. Indeed, with internet users accounting for more than half of our planet’s population, considering the audience on the internet becomes vital regardless of what you do. Reaching greater audiences around the world is a win situation today, yet it requires some additional effort and… Continue reading 5 Website Localization Ideas for Design and Content

When Copy Loves Itself Too Much

One time, I nearly lost my mind while brainstorming copy for a holiday print ad. I was writing for Havenly, an interior design company, and we were advertising in a popular home decorating magazine. “Keep it simple,” I told myself, “this has been done hundreds of times before.” An ad that took way too long… Continue reading When Copy Loves Itself Too Much

5 Web Design Trends for 2017 and 2018

March 29, 2017 by abovepop Now that we’re comfortably in 2017, we can look back at the last few months to see how our “trends of 2017” predictions have turned out, and offer a few more to consider for 2018 and the rest of the year. Clean Layouts That Let Content Shine There was a… Continue reading 5 Web Design Trends for 2017 and 2018

How to Become a Professional WordPress Developer [Infographic]

February 15, 2017 by Spyre Studios Currently, there are over 1 billion websites on the interwebs, and it is reported that every minute, over 500 new websites are created. What is more interesting is that out of this huge number of websites, over 27% are being run by WordPress, which makes it the most popular… Continue reading How to Become a Professional WordPress Developer [Infographic]

Build a Freshly Squeezed Responsive Grid System

I’d like to talk to you about Lemonade. Not the refreshing citrus drink, but a grid system I created. Lemonade is a grid system that was built in order to give designers and developers the confidence to make fully responsive websites, eliminating the frustration of flicking between browsers looking for bugs and errors. Let’s look… Continue reading Build a Freshly Squeezed Responsive Grid System

Building Icons With a Single HTML Element

With the arrival of ultra high definition screens (think Retina) new design challenges have arisen; we need to find ways to accomodate all devices. Take displaying icons for example. We could lean on serving images at 200%,or using SVG,but it’s also possible to build a surprising amount of graphics with CSS alone. Let’s build an… Continue reading Building Icons With a Single HTML Element