Category: UX

Personas, jobs to be done, user needs = goals + pain points

Recently I’ve been working on discovering unmet user needs for my company using the Job-To-Be-Done framework, and I saw some arguments between people who use personas and people who use jobs-to-be-done (JTBD). A common critique of using personas from the JTBD people is that personas tend to focus on the attributes of the users (like… Continue reading Personas, jobs to be done, user needs = goals + pain points

How to be a Product Designer.

My new and improved portfolio. whoistaneisha.com I might be a Product Designer now, but I didn’t always know that’s what I would be when I started my career. Let me start at the beginning of my journey. I went to college for Fine Arts and had found my way to where I am through a… Continue reading How to be a Product Designer.

How to turn user journeys into high-end highways

Photo by Karsten Würth on Unsplash When we need to get from point A to point B, we usually choose from several roads. And let any of them somehow lead us to the destination point, most likely we will get different impressions from this trip. Similarly, when we need to get any online service, we choose… Continue reading How to turn user journeys into high-end highways

The state of UX in Colombia, 2018

The local UX scene Medellín I’m pleased and humbled to announce that I’ve just become the Local Leader of IDF Medellín at the Interaction Design Foundation. This means that, in the coming months, I’ll be taking up the responsibility (and pleasure) of building a vibrant and meaningful community of UX Designers in Medellín and helping the… Continue reading The state of UX in Colombia, 2018

Design critique, the IA of Youtube, serial makers, and more UX this week

The UX of AI → Machine learning will cause us to rethink, restructure, and reconsider what’s possible in virtually every experience we build. By Josh Lovejoy. The IA, patterns, and flows of Youtube → An addiction that extends beyond the content, creators, and community. YouTube has some great IA, design patterns, and flows. By Vicky Weng. The… Continue reading Design critique, the IA of Youtube, serial makers, and more UX this week

How ideating with developers can make you a better designer

I haven’t always been as lucky as I am now by being able to work extremely close with an incredible team of developers. Since making the in-house move, I’ve had the chance to work directly with iOS, Android, and Full Stack developers. Each of them is extremely talented, and they truly care about the product.… Continue reading How ideating with developers can make you a better designer

Here are 34 articles relating Hawaii’s false missile alert with bad design

[unable to retrieve full-text content] Just in case you were away. The Hawaii Missile Alert Culprit: Poorly Chosen File Names Redesigning Hawaii’s Emergency Alert System’s Interface In The Open Blame terrible interface design for the Hawaii missile alert debacle A Hawaiian Missile Lullaby A UX Perspective on the Hawaii False Missile Alert Design Fail #2 :… Continue reading Here are 34 articles relating Hawaii’s false missile alert with bad design

AI and the big why

2018 UX Trends As designers (and human beings) we have a natural curiosity to want to understand the potential and limits of a technology by pushing its boundaries and asking all the “what if…?” questions. After all, experimenting is a great way to understanding. Our entire industry is rushing to launch the world’s first AI-powered [insert… Continue reading AI and the big why

UX at Google, designing friction, interface as a story, and more UX this week

The state of UX in 2018 The death and rebirth of UX → As designers, we have always fought to be involved in strategic decisions early on. Now that we have a seat at the table, what are we going to do about it? Designing for the age of immediacy → Real-time social media experiences are changing… Continue reading UX at Google, designing friction, interface as a story, and more UX this week

Bill Nye the UX Guy

Photo by chuttersnap It was a cold Thursday evening in February and I was less than stoked to be sitting in an 8th grade classroom at St. Catherine’s listening to Deacon Colin’s dry jokes and speech outlining the importance of this marriage preparation course. Trying to look engaged and interested in the conversation at hand,… Continue reading Bill Nye the UX Guy

Designing for the age of immediacy

2018 UX Trends Illustrated by Fernando Bittar Live streaming on social apps is growing fast. Snapchat puts everyone’s lives on the map and lets you follow your friends’ steps in real time. Messaging platforms, from Whatsapp to Intercom, allow businesses to have real-time (and automated) conversations with their customers. The constraints of tools, infrastructure and geographical barriers… Continue reading Designing for the age of immediacy

The best UX and design conferences in 2018 – the definitive guide

If you like the list, don’t forget to ???? ???????????????????????????????????????????????????????? A great way of learning more about User Experience and getting in touch with professionals who share the same passion as you is to attend UX Conferences and UX Events happening every year around the globe. Since our 2017 list has received a lot of… Continue reading The best UX and design conferences in 2018 – the definitive guide

‘Hire’ this article if you’re struggling to understand your customer needs

There are zillions of words written about how customer centricity leads companies to success. However, the “customer-centric” term is sometimes misused as a catchall for customer feedback or customer satisfaction results, but making people happy is not enough. To have sustained success, companies must genuinely understand what the customer wants and needs, and implement the… Continue reading ‘Hire’ this article if you’re struggling to understand your customer needs

Weather Commuter: A UX Case Study

The UX behind the need to checking the weather Persona The persona I interviewed were young adults ranging from the age of 20–30 yrs old. I mainly focused on busy college students. All my users have checked the weather either daily for the purpose of commute, or weekly for the purpose of vacationing or weekend planning.… Continue reading Weather Commuter: A UX Case Study

A Reflection on Product Design

Though all good products must function and provide a benefit to the end-user, I believe the magic of a truly inspiring or great product happens in the realm of user experience. As designer and writer Joshua Porter writes, “The experience is the product.” Spotify is one example of a great digital product, as it provides… Continue reading A Reflection on Product Design

The Secret to Creating Products That Scale

Bigger is better. Right? At least according to conventional startup wisdom, it is. It seems like many entrepreneurs are under constant pressure to scale from advisors and investors. Generally speaking, aggressive scaling involves ramping up sales and marketing, raising sufficient capital, and hiring and managing new people. But for some software companies, there is an… Continue reading The Secret to Creating Products That Scale

Using the UX process to create a date planning app — and a happy couple.

UX case study for Concept project WeDate App Methods Concept mapping, Storyboard, User flow, Wireframes, Paper prototyping Tools Marvel User research- Asking the right questions. On my second day of my General Assembly UX Immersive course I was tasked with creating an app that solved a problem for the person sitting beside me. I began… Continue reading Using the UX process to create a date planning app — and a happy couple.

Serious products don’t have to be serious

In industries like financial services, we have learned to expect that all communication will be formal, stern and, quite frankly, boring. It’s all insider jargon and confusing acronyms — any sort of personality is a rare sight. But it doesn’t have to be that way… At TransferWise, we have recently launched instant transfers, allowing you to send… Continue reading Serious products don’t have to be serious

When AI gets in the way of UX

Interest for “Artificial Intelligence” over the last 5 years, according to Google Trends. Artificial Intelligence is the big buzzword of today. If you are a digital designer, there are good chances that a quick scroll through your RSS reader, Twitter feed or Slack channels will show you more instances of the term “AI” than you would… Continue reading When AI gets in the way of UX

9 ½ Plausible and/or Absurd UX Industry Predictions for 2018

1. Salaries will either increase or decrease, but likely not remain exactly the same With the volatility of our world, who’s to say where salaries will go? 2017 similarly saw salaries go in a direction. 2018 will either see an increase or decrease. This will depend on economies, how many salary negotiation blogs we read, and… Continue reading 9 ½ Plausible and/or Absurd UX Industry Predictions for 2018

UX trends, 2017 highlights, and more UX links this week

The State of UX in 2018 → We have seen quite a lot this year. After curating and sharing 1,926 links with 189,489 designers all over the world, we see a few trends in what our industry is writing, talking, and thinking about. Here is what to expect for UX in 2018.

Rippplr

I am still recoiling from the loads of information and knowledge sharing that happened during IxD14 last week. You guys should follow #1xd14 on twitter and catch up on the videos at Vimeo channel. During the conference, I conducted a workshop at the HKU on “Playful Thinking”. To give you a short introduction, ‘Playful Thinking’… Continue reading Rippplr

Human Centered Automation

Embraer 190 Flight Deck Redundancy is one of the ways for develop error resistant design, every important system have a backup (sometime backups) operation alternatives. It’s is also true for human actions, that’s why we have this pilot plus co-pilot operation. In the past we had 5 humans operating a cockpit, as automation increases, less people… Continue reading Human Centered Automation