[unable to retrieve full-text content] When you ask Alexa to turn on your light or Google Home to check the thermostat, you are asking a device to think and act like a human. But how is it possible for these products to complete your requests and remember your preferences? The answer lies in information architecture… Continue reading Information architecture challenges when designing voice interfaces
Tag: IA
Design critique, the IA of Youtube, serial makers, and more UX this week
The UX of AI → Machine learning will cause us to rethink, restructure, and reconsider what’s possible in virtually every experience we build. By Josh Lovejoy. The IA, patterns, and flows of Youtube → An addiction that extends beyond the content, creators, and community. YouTube has some great IA, design patterns, and flows. By Vicky Weng. The… Continue reading Design critique, the IA of Youtube, serial makers, and more UX this week
Choice paralysis: 3 ways the number of choices impacts conversions
Maybe you’ve heard of a phenomenon called choice or analysis paralysis. In short, it’s a situation where a customer can’t make a decision on a purchase because he’s faced with so many choices that they end up paralyzing him. Hence, choice paralysis. In the annals of marketing, there’s this notorious jam experiment that painfully details… Continue reading Choice paralysis: 3 ways the number of choices impacts conversions