Summary: A/B tests incrementally improve the user experience of a product while effectively reaching business goals. A/B testing (sometimes also referred to as split testing) is a popular UX research method, with widespread adoption across businesses and industries. To ensure reliable, meaningful, and beneficial results for your organization, follow best practices and avoid common mistakes… Continue reading A/B Testing 101
Tag: investment
Top 10 UX Design Agencies to Work With – July 2024
While in-house UX consultants, UI/UX designers, and user researchers continue to gain popularity, some businesses continue to opt for the expertise of specialized UX design firms. Here, we listed user experience consultancies and full-service UI UX design agencies from the US to Europe, with a brief description of each to help you decide. If you… Continue reading Top 10 UX Design Agencies to Work With – July 2024
InsFollowPro Review: Boost Your Instagram with Real Followers, Likes, and Views
In the digital age, Instagram has become a vital platform for personal branding and business growth. Yet, building a strong Instagram presence can be a daunting task. Enter InsFollowPro, an Instagram growth service designed to boost your Instagram with real followers, likes, and views. This article provides an in-depth review of InsFollowPro, exploring its features,… Continue reading InsFollowPro Review: Boost Your Instagram with Real Followers, Likes, and Views
Why You Should Consider Luxury Vinyl Tiles (LVT)
With a combination of alluring luxury, practicality and functionality, luxury vinyl tiles (LVT) stand as a testament to innovation in flooring technology. It’s quickly emerged as a popular choice for homeowners and designers due to its affordability, durability and aesthetic appeal. Unparalleled Aesthetic Appeal One of the most compelling reasons you should consider luxury vinyl… Continue reading Why You Should Consider Luxury Vinyl Tiles (LVT)
Rock Solid WordPress Security: Keeping Your Business Safe
Development By Simon Sterne Today WordPress is the web’s favourite CMS (content management system), renowned for its low-entry level and vast array of themes and plugins. WordPress’s open-source nature allows for endless flexibility, catering to diverse needs and technical skills. Unfortunately, 10,950,000 websites are hacked yearly, and 4,708,500 of those belong to small businesses. WordPress’s… Continue reading Rock Solid WordPress Security: Keeping Your Business Safe
Think Inside the Box: How Accessibility Shapes Digital Product Design
Think inside the box: How accessibility shapes digital product design How constraints ignite creativity, spark innovation, and why accessibility is a uniquely effective constraint everyone should embrace. “Design depends largely on constraints.” — Charles Eames Access to digital technologies is a fundamental human right¹ and legal obligation². In an ideal world, there would be no need for more justification to… Continue reading Think Inside the Box: How Accessibility Shapes Digital Product Design
What if AI tools paid artists?
Exploring solutions and challenges for the controversial debate about AI art Salvador DALL•E (Source: Year 2049) It’s been less than a year since DALLE•2 was released and blew our minds away with the variety of art it could generate from a simple yet descriptive prompt. Other tools like Midjourney and Stable Diffusion quickly followed. The initial stages… Continue reading What if AI tools paid artists?
27 Best Small Business Ideas for Designers
Designers have a wide range of lucrative career options. This resource puts together some of the best small business ideas to help chart your career path. It covers the market size, earning potential, estimated startup cost, the target audience, and the value they bring to the table. You’ll also learn how to launch the business,… Continue reading 27 Best Small Business Ideas for Designers
Webdesigner Depot
Live chat is one of the most powerful tools for customer experience in the current marketplace. In a world where customers are constantly connected to the online world, online chat is a reliable way of getting quick solutions to common problems. Today’s consumers prefer talking to an agent over chat to calling a contact center,… Continue reading Webdesigner Depot
Design systems; the great connector
Like a backwards prism, design systems focus the energy of many teams into a single beam. They spread efficiency and consistency, but they also shape culture and hone brand expression. They’re about bringing it all together, across disciplines, to form alignment and a cohesive outcome. What’s the big deal about design systems, anyways? You might have heard… Continue reading Design systems; the great connector
Storytelling as a service in SaaS
Rather than solely focusing on product characteristics and features, an authentic and creative narrative can convey brand values and connect with the target audience in a more strategic way. We are all the heroes of our own stories, and building a narrative around our experiences courses in our veins. Binging on stories is one of… Continue reading Storytelling as a service in SaaS
Why e-commerce is failing people and the planet
We need to stop designing with blinders and scaling solutions designed for the individual Illustration by Marie Dupuch Betting on convenience to grow e-commerce The number of parcels sent internationally has increased by 4.5 times in the last 6 years, from 43bn in 2014 to 131bn in 2020 (B2B, B2C, C2B). UK deliveries account for 4%… Continue reading Why e-commerce is failing people and the planet
Top Blogging Platforms Worth Considering in 2021
Want to know which of the top blogging platforms you should consider using this year? Blogging is still one of the best ways to draw attention to your brand, generate thought leadership, and build your credibility. Research suggests that US internet users spend 3x more of their browsing time on blogs than on email. Additionally,… Continue reading Top Blogging Platforms Worth Considering in 2021
What is Shopify?
Shopify is an eCommerce platform for online stores and POS (point of sale) systems for retailers. It includes a huge selection of tools for anyone looking to start an eCommerce business. Arguably it’s not just software; it is a platform, an ecosystem for eCommerce. It differs from self-hosted eCommerce solutions like WooCommerce, Magento, and OpenCart… Continue reading What is Shopify?
Pros and Cons of Photography and Videography in Visual Marketing
Do you remember a time when there was only text on the internet? Or when the first images popped up in their glorious blocky low resolution? It seems like a lifetime ago. Streaming services, social media, shops… Images and videos are all around the web today. It’s no wonder we see more and more… Continue reading Pros and Cons of Photography and Videography in Visual Marketing
Lessons from Spotify: using multiple touchpoints to build an identity
[unable to retrieve full-text content] Digital-first design is well and truly here and COVID-19 has accelerated the trend. Increasingly, people are aware that a digital brand is a brand built on quality experience and design. Today brands literally live and die in the consumer's hands, and often digital experience is baked into the DNA of… Continue reading Lessons from Spotify: using multiple touchpoints to build an identity
Can product complexity be turned into an asset?
[unable to retrieve full-text content] What trading software can teach us about harnessing ‘complicated’ design. Credit: Simon Dawson (https://simondawsonphotography.com/) Those that have read my previous several articles are probably seeing this headline and wondering when exactly between now and then I had gone crazy. Please, bear with me. I think we can all agree that it has… Continue reading Can product complexity be turned into an asset?
How to Make Hyper-Personalization in Web Design Work For You
Personalization; it’s probably one of the most important design trends to emerge in recent years. As consumers in all industries become more demanding, they’re increasingly searching for online experiences that are customized to suit their individual needs and expectations. Today, personalization exists in virtually every digital interaction, from adverts on social media to PPC campaigns… Continue reading How to Make Hyper-Personalization in Web Design Work For You
So, You’Ve Won An Exciting Redesign…What Now?
The transitioning of power is fraught with difficulties. Different teams have different values, different experience, different expertise, different priorities, and that leads to different tooling, and different methodologies. It’s tempting to think of web design as an end-to-end process, starting with research and concluding with metrics. The reality is that most designers and developers join… Continue reading So, You’Ve Won An Exciting Redesign…What Now?
Why AI & Automation Are Actually Friends to Design
Artificial intelligence. Just hearing the phrase has been a trigger for many in the technology world since that creepy Haley Joel Osment film circa 2001. But more recently, artificial intelligence and machine learning strike fear into the hearts of skilled workers for an entirely different reason: job security, or lack thereof. Smart-home devices, streaming services, self-checkouts,… Continue reading Why AI & Automation Are Actually Friends to Design
How Custom Software Development Boosts Businesses
The demand for business software solutions isn’t something new. From supply chain management, operations, administration, analytics, and customer satisfaction, software is a required part of nearly every aspect of modern business. Without it, chaos and mismanagement run rampant. When it comes to technology, businesses have more diverse and complex needs today than they have ever… Continue reading How Custom Software Development Boosts Businesses
Advantages of Hiring a Design Agency to Develop Your Business’ Brand Identity
In life, as well as in business, first impressions are crucial. That’s why developing your business’ brand identity is vital to ensuring its success. While branding is something that you and your team can do by yourselves, you may find that it’s much more advantageous to hire a design [d]agency to work with you on… Continue reading Advantages of Hiring a Design Agency to Develop Your Business’ Brand Identity
20 Most Versatile Multipurpose WordPress Themes (Ready-Made for 2020)
With the increasing popularity of WordPress (which now powers over a third of the internet) comes an equally growing market of premium WordPress themes. Considering the vast array of themes available on the market nowadays, it can seem that many themes are very similar in nature and style. This confusion is pushed by themes following… Continue reading 20 Most Versatile Multipurpose WordPress Themes (Ready-Made for 2020)
4 Web Design Sales Tools You Aren’t Using That Are Sabotaging Revenue
Web design and development makes the world go round. Without it…well, you already know and dread a world with no internet. But web design and development isn’t an easy sell these days. In fact, it’s far from it. As a web creator, the pain points can seem endless: Getting people to pay on time is… Continue reading 4 Web Design Sales Tools You Aren’t Using That Are Sabotaging Revenue