Design systems; the great connector

Like a backwards prism, design systems focus the energy of many teams into a single beam. They spread efficiency and consistency, but they also shape culture and hone brand expression. They’re about bringing it all together, across disciplines, to form alignment and a cohesive outcome. What’s the big deal about design systems, anyways? You might have heard… Continue reading Design systems; the great connector

Storytelling as a service in SaaS

Rather than solely focusing on product characteristics and features, an authentic and creative narrative can convey brand values and connect with the target audience in a more strategic way. We are all the heroes of our own stories, and building a narrative around our experiences courses in our veins. Binging on stories is one of… Continue reading Storytelling as a service in SaaS

Why e-commerce is failing people and the planet

We need to stop designing with blinders and scaling solutions designed for the individual Illustration by Marie Dupuch Betting on convenience to grow e-commerce The number of parcels sent internationally has increased by 4.5 times in the last 6 years, from 43bn in 2014 to 131bn in 2020 (B2B, B2C, C2B). UK deliveries account for 4%… Continue reading Why e-commerce is failing people and the planet

Top Blogging Platforms Worth Considering in 2021

Want to know which of the top blogging platforms you should consider using this year? Blogging is still one of the best ways to draw attention to your brand, generate thought leadership, and build your credibility. Research suggests that US internet users spend 3x more of their browsing time on blogs than on email. Additionally,… Continue reading Top Blogging Platforms Worth Considering in 2021

What is Shopify?

Shopify is an eCommerce platform for online stores and POS (point of sale) systems for retailers. It includes a huge selection of tools for anyone looking to start an eCommerce business. Arguably it’s not just software; it is a platform, an ecosystem for eCommerce. It differs from self-hosted eCommerce solutions like WooCommerce, Magento, and OpenCart… Continue reading What is Shopify?

Pros and Cons of Photography and Videography in Visual Marketing

Do you remember a time when there was only text on the internet? Or when the first images popped up in their glorious blocky low resolution? It seems like a lifetime ago.   Streaming services, social media, shops… Images and videos are all around the web today. It’s no wonder we see more and more… Continue reading Pros and Cons of Photography and Videography in Visual Marketing

Lessons from Spotify: using multiple touchpoints to build an identity

[unable to retrieve full-text content] Digital-first design is well and truly here and COVID-19 has accelerated the trend. Increasingly, people are aware that a digital brand is a brand built on quality experience and design. Today brands literally live and die in the consumer's hands, and often digital experience is baked into the DNA of… Continue reading Lessons from Spotify: using multiple touchpoints to build an identity

Can product complexity be turned into an asset?

[unable to retrieve full-text content] What trading software can teach us about harnessing ‘complicated’ design. Credit: Simon Dawson (https://simondawsonphotography.com/) Those that have read my previous several articles are probably seeing this headline and wondering when exactly between now and then I had gone crazy. Please, bear with me. I think we can all agree that it has… Continue reading Can product complexity be turned into an asset?

How to Make Hyper-Personalization in Web Design Work For You

Personalization; it’s probably one of the most important design trends to emerge in recent years.  As consumers in all industries become more demanding, they’re increasingly searching for online experiences that are customized to suit their individual needs and expectations.  Today, personalization exists in virtually every digital interaction, from adverts on social media to PPC campaigns… Continue reading How to Make Hyper-Personalization in Web Design Work For You

So, You’Ve Won An Exciting Redesign…What Now?

The transitioning of power is fraught with difficulties. Different teams have different values, different experience, different expertise, different priorities, and that leads to different tooling, and different methodologies. It’s tempting to think of web design as an end-to-end process, starting with research and concluding with metrics. The reality is that most designers and developers join… Continue reading So, You’Ve Won An Exciting Redesign…What Now?

Why AI & Automation Are Actually Friends to Design

Artificial intelligence. Just hearing the phrase has been a trigger for many in the technology world since that creepy Haley Joel Osment film circa 2001. But more recently, artificial intelligence and machine learning strike fear into the hearts of skilled workers for an entirely different reason: job security, or lack thereof. Smart-home devices, streaming services, self-checkouts,… Continue reading Why AI & Automation Are Actually Friends to Design

How Custom Software Development Boosts Businesses

The demand for business software solutions isn’t something new. From supply chain management, operations, administration, analytics, and customer satisfaction, software is a required part of nearly every aspect of modern business. Without it, chaos and mismanagement run rampant. When it comes to technology, businesses have more diverse and complex needs today than they have ever… Continue reading How Custom Software Development Boosts Businesses

Advantages of Hiring a Design Agency to Develop Your Business’ Brand Identity

In life, as well as in business, first impressions are crucial. That’s why developing your business’ brand identity is vital to ensuring its success. While branding is something that you and your team can do by yourselves, you may find that it’s much more advantageous to hire a design [d]agency to work with you on… Continue reading Advantages of Hiring a Design Agency to Develop Your Business’ Brand Identity

20 Most Versatile Multipurpose WordPress Themes (Ready-Made for 2020)

With the increasing popularity of WordPress (which now powers over a third of the internet) comes an equally growing market of premium WordPress themes. Considering the vast array of themes available on the market nowadays, it can seem that many themes are very similar in nature and style.  This confusion is pushed by themes following… Continue reading 20 Most Versatile Multipurpose WordPress Themes (Ready-Made for 2020)

4 Web Design Sales Tools You Aren’t Using That Are Sabotaging Revenue 

Web design and development makes the world go round.  Without it…well, you already know and dread a world with no internet.  But web design and development isn’t an easy sell these days. In fact, it’s far from it. As a web creator, the pain points can seem endless:  Getting people to pay on time is… Continue reading 4 Web Design Sales Tools You Aren’t Using That Are Sabotaging Revenue 

8 Ways to Kickstart a Design System

Recently, I was part of a 3-person team of consultants who in 12 weeks built the foundations of a new design system. That design system is now used in multiple products and is contributed to by other developers and designers. In this post you’ll find some of the techniques we used to make the project… Continue reading 8 Ways to Kickstart a Design System

Ways to Make Investments an Amazing Side Hustle

There are tons of people who are afraid of investing. They don’t like the idea of losing money. While it’s not fun for anyone to lose money, it’s important to remember that a person loses more money by purchasing fast food instead of cooking meals at home. Depending on the type of investment, you don’t… Continue reading Ways to Make Investments an Amazing Side Hustle

17 MailChimp Templates for Every Purpose and Occasion

In this article we list 17 different MailChimp templates to help you make the most of your email marketing efforts, no matter the occasion or purpose. These templates have been selected for their amazing designs, and fully functional and customizable structure.  Your aim with these is to create highly converting and effective email campaigns. So,… Continue reading 17 MailChimp Templates for Every Purpose and Occasion

How to Create Impactful Mobile Strategy for Your Business

A mobile strategy for making your business successful is a way ahead to building a creative path that gets the users involved in the business. Things are pretty much in favor of smartphone if we talk about mobile strategies in order to grow the business. In today’s digital world a strategy to streamline the business… Continue reading How to Create Impactful Mobile Strategy for Your Business

Giclee Printing: A Guide for Beginners

For those who work in graphic design, giclee printing will be a familiar concept. Favoured by artists, art lovers and professional printers worldwide, giclee printing is considered the gold standard for the creation of quality reproductions. But what is it about giclee printing that separates it from more conventional printing methods? More importantly, under what… Continue reading Giclee Printing: A Guide for Beginners

Becoming the Next Tinder in 2018

Your first dating app will take a lot of work and development skills on your end. Fortunately, you can create a team of designers, coders, and marketers to help you along the way. And with this guide, we’ll give you some insight on how to create the next Tinder. Why Create a Dating App? Dating… Continue reading Becoming the Next Tinder in 2018

Which Print-On-Demand T-Shirt Fulfillment Company Should You Use?

So you decided to start a print-on-demand t-shirt business. One of the most important decisions you will make is choosing the print-on-demand fulfillment company. You should take this decision very seriously because it can make or break or business. Can you imagine ordering a t-shirt online and getting a low quality product? You’d never buy… Continue reading Which Print-On-Demand T-Shirt Fulfillment Company Should You Use?

5 Best Entry Level Cameras for Amateur Photography

Your entire photography portfolio looks like blurry iPhone pictures of your food. Guess what? It’s time to level up. Don’t go out and buy a camera just yet. Some of the best cameras you can find are confusing and way out of your budget. It’s not that these cameras are forever out of your reach.… Continue reading 5 Best Entry Level Cameras for Amateur Photography

Why You Need Video For Design and Marketing

Before we dive deep into the topic let’s consolidate few numerical facts regarding the beneficiary of having the video for your product and marketing campaign. 90% of online shoppers stated that a video helps them to make a decision whether to buy the product, service or not 83% of businesses say that video provides the… Continue reading Why You Need Video For Design and Marketing