Tag: Nielsen Norman Group

How to Become a UX Consultant? [Responsibilities, Salary & Jobs]

Key takeaways 📈 UX consultants align user experience with business goals to drive measurable impact. đŸ§Ș Conducting in-depth research and audits helps uncover usability issues. đŸ’Œ Earning $140K+ annually or charging high hourly rates is common in this role. 🧠 Shifting focus from design execution to strategic problem-solving defines the consultant mindset. 🐝 UXtweak helps… Continue reading How to Become a UX Consultant? [Responsibilities, Salary & Jobs]

Kate Moran about UX Leadership and AI in UX Research

“I think UX professionals are better qualified for leadership roles than they (often) realize. That empathy and passion we have for users is just as important when applied to the business and the people you’re responsible for.” – Kate Meet Kate Moran – a globally recognized UX expert, UX researcher, and a Vice President at… Continue reading Kate Moran about UX Leadership and AI in UX Research

15 UX research deliverables to convince stakeholders

In this article, we’ll explore 15 essential UX research deliverables that can help you effectively communicate user insights and drive alignment across teams. Key Takeaways 👉 UX research deliverables help connect user needs with stakeholder goals, making it easier to align teams and improve designs. 👉 Clear, simple deliverables show real user insights, helping stakeholders… Continue reading 15 UX research deliverables to convince stakeholders

How To Benefit From Mental Models in UX Design

Users come to your website with certain expectations already in their mind; they’ve seen thousands of other websites before and it’s only natural that they’ve adopted certain habits. Instead of trying to change these patterns, it’s much better to incorporate them into your design. To learn more, let’s have a closer look at a psychological… Continue reading How To Benefit From Mental Models in UX Design

Museums, show your collection some love

Part I If you’ve ever visited a museum website, the above navigation structure probably looks familiar to you. Sections for “visit,” “exhibitions,” and “collection” are the core navigational components for the vast majority of museum websites. There’s an essential distinction that museums make between the permanent collection (those objects owned by the institution) and exhibitions… Continue reading Museums, show your collection some love