How To Benefit From Mental Models in UX Design

Users come to your website with certain expectations already in their mind; they’ve seen thousands of other websites before and it’s only natural that they’ve adopted certain habits. Instead of trying to change these patterns, it’s much better to incorporate them into your design. To learn more, let’s have a closer look at a psychological… Continue reading How To Benefit From Mental Models in UX Design

Museums, show your collection some love

Part I If you’ve ever visited a museum website, the above navigation structure probably looks familiar to you. Sections for “visit,” “exhibitions,” and “collection” are the core navigational components for the vast majority of museum websites. There’s an essential distinction that museums make between the permanent collection (those objects owned by the institution) and exhibitions… Continue reading Museums, show your collection some love