If a free trial model is executed well, it can become your new secret weapon for lowering your CAC (Customer Acquisition Cost) and increasing conversion rates. However, that level of success doesn’t come without its fair share of challenges. What if you lose money? How do you avoid freeloaders? Which free trial model should you… Continue reading Proven Free Trial Approaches for Growing Your SaaS
Tag: analysis
Some Grave Search Engine Optimization Mistakes Even SEO Experts Sometimes Commit
SEO techniques are constantly evolving because of the search engine’s developments and the ever-changing perspectives of users. It is surely quite challenging to stay abreast of the most successful search engine optimization methods with many businesses and even SEO experts doing SEO incorrectly. Instead of witnessing huge traffic and rising conversion rates, the results could… Continue reading Some Grave Search Engine Optimization Mistakes Even SEO Experts Sometimes Commit
Top-10 Websites With Interesting Design to Take Inspiration From
If you find it difficult to find inspiration or want to learn something new, improve your already acquired skills, share your achievements or sell your own masterpieces, we suggest you to get acquainted with the 10 most interesting sites for typical creative personalities. Finding inspiration is not easy. But the good news is that the… Continue reading Top-10 Websites With Interesting Design to Take Inspiration From
WordPress Survey Plugin: Forminator to the Rescue
Form builder plugins are very handy. Quizzes, polls, surveys, and even event registrations and quote requests are forms. With a form builder plugin, you save time and effort, and the finished product is a well-crafted and professional looking page on your site. A quiz is the type of post that gets shared, thus increasing the… Continue reading WordPress Survey Plugin: Forminator to the Rescue
Creating WordPress Forms That Get Filled In
What You’ll Be Creating Most of us have got at least one form somewhere on our WordPress site. It might be a simple contact form. Or a newsletter signup. A purchase form maybe. Or perhaps something more bespoke. Whatever information your form is designed to gather, I’m prepared to bet that you want as many… Continue reading Creating WordPress Forms That Get Filled In
The Age of Digital – 7 Trends That Will Shape Digital Marketing in 2019
Any brand that doesn’t have a specific, comprehensive digital marketing plan is truly missing out on game-changing opportunities. As of 2019, digital marketing is raking in revenue for thousands of brands all over the globe, and this trend is only set to move upward. The quickly changing trends of digital marketing are both a pro… Continue reading The Age of Digital – 7 Trends That Will Shape Digital Marketing in 2019
Design Web Tables Without Screwing It Up – A 2019 Guide
Web tables are antiquated technology. If you don’t know this, welcome to the club that everyone else joined in 2010. Tables as a layout tool are a hack, a corruption of HTML used to create layouts that the code hadn’t thought of yet. When tables were added in HTML in 1996, this was in the… Continue reading Design Web Tables Without Screwing It Up – A 2019 Guide
Most Common SEO Mistakes That Can Kill Your Rankings
SEO is a subject that has often been surrounded by misconceptions. Everyone has his/her idea of SEO. This has troubled the beginners who don’t have a way around this. However, through learning, you will be able to understand what SEO is and is not. One thing is for sure though, SEO is alive, and it… Continue reading Most Common SEO Mistakes That Can Kill Your Rankings
Understanding the Messy “Define” Stage
In our previous articles, we’ve discussed the basics of design thinking and immersive empathy. In this post, we’ll dive a little deeper into what we refer to as the “define” stage in that process. Warning: it’s messy! So let’s first remind ourselves where it sits in the Hasso-Plattner Institute of Design’s proposal: Image source: Interaction Design… Continue reading Understanding the Messy “Define” Stage
4 Strategies to Ensuring the Success of Your Mobile App
Today, the entire world has undoubtedly gone mobile as more people access data and information via digital devices, tablets and smartphones. Apps are commonplace for shopping, connecting with people, navigation and managing data. In fact, mobile apps are today more interactive, attractive and easy to integrate with various smartphone features. The current apps trend is… Continue reading 4 Strategies to Ensuring the Success of Your Mobile App
5 Practical Productivity Hacks to Improve Web Design Efficiency
When it comes to web design, creativity and productivity are central to your work. If you lack in either of these areas, it will be a struggle to come up with quality results. The challenge, especially with the productivity half, is that everyone is unique. What works for one designer might not work for you,… Continue reading 5 Practical Productivity Hacks to Improve Web Design Efficiency
Competitive analysis is a method, not a solution
Pineapples might look cool, but that doesn’t mean that every fruit should be spiky. (source) We all have been there: you have been with your team in a room for a couple of hours now, and it seems you hit a dead-end while discussing one design problem. Suddenly, someone brings up the solution for it all:… Continue reading Competitive analysis is a method, not a solution
College majors for UX design
I see this question a lot around the internet: “What should I major in if I want to pursue a career in UX design?” As a college student and incoming product design intern at Facebook, I’ve done a lot of research on this question. It’s important to recruit new people to the field of user experience,… Continue reading College majors for UX design
Note-taking during design reviews — and more UX links this week
News & ideas Netflix Sans, a new custom typeface developed with Dalton Maag Intel just open sourced Stephen Hawking’s speech system There’s a new trend on the internet of editing famous songs like if they were playing in an empty mall or from another room In case you were left wondering, this is what an inclusion… Continue reading Note-taking during design reviews — and more UX links this week
5 Reasons Why Your Business Needs a Website
Over 80% of consumers research a business, product or service online before making a purchase decision. Yet, only about half of businesses today have a website. Whether you’re an established business or a start-up, having a professional and interactive website that speaks your brand message should be a critical part of your business goals. Many… Continue reading 5 Reasons Why Your Business Needs a Website
Five analytical components for a better user experience
User Behaviour Whatever someone does while on your website is called user behaviour. It includes the journey within your website’s pages, interaction with page elements, page scroll, form submissions, link/button clicks, and others. Analytics will help you understand the user behavior of your website better. How far are they scrolling down the page? Which forms… Continue reading Five analytical components for a better user experience
Analysing Usability Testing Data
Gathering feedback from your users is a crucial part of any design process. The way in which you can gather this feedback varies depending on what kind of questions you are trying to answer, the resources you have available for user research and what stage of the product life cycle you are currently in. Qualitative… Continue reading Analysing Usability Testing Data
How To Transform Your Retail App Idea Into Reality
With changing consumer behaviour and preferences over past few years, the retailers are finding it a bit challenging to keep up with the demands and expectations of shoppers in 2018. Each retailer is vying with the others to provide the best shopping experience to their customers. In times like these, mobile apps have become one… Continue reading How To Transform Your Retail App Idea Into Reality
10 Best and Worst Fonts for Emails
You are reading this article about fonts, it means you completely agree with us: there’s nothing more important than details. Besides, today’s trends call us to use less pictures, more texts in the newsletters unless it is a greeting one. We’ve done some research and analysis, and now we want to share the results on… Continue reading 10 Best and Worst Fonts for Emails
‘Hire’ this article if you’re struggling to understand your customer needs
There are zillions of words written about how customer centricity leads companies to success. However, the “customer-centric” term is sometimes misused as a catchall for customer feedback or customer satisfaction results, but making people happy is not enough. To have sustained success, companies must genuinely understand what the customer wants and needs, and implement the… Continue reading ‘Hire’ this article if you’re struggling to understand your customer needs
Improving Couple of Experiences in Strava (Unsolicited)
Recording an activity Current design analysis The app comprises of four tabs: Feed (default selection), Explore, Record, Profile and More. Although the Feed is the default selection, most of the times, as soon as I open the app, all I want is to start recording the activity, i.e, running or cycling. However, in the current setup, I… Continue reading Improving Couple of Experiences in Strava (Unsolicited)
UX and design thinking: 5 tips for changing your company mindset
The UX design is based off an attitude, a mindset that aims to catch those unfulfilled user needs in the context of a certain experience and turn them into design opportunities, through a process made of specific steps, mainly provided by the “design thinking tool set”. Conversely, so many companies in the digital industry keep… Continue reading UX and design thinking: 5 tips for changing your company mindset
8 Best jQuery 360 Degree Image Rotation Plugins
ADVERTISEMENT Another creative and awesome jQuery collection is posted only for you guys. In this, post we are presenting 8 best and very useful jQuery 360 degree image rotation plugins. There is no doubt that 360 degree images are more impressive and allow the user a complete or detailed analysis about the products or article.… Continue reading 8 Best jQuery 360 Degree Image Rotation Plugins
Key Web Development and Design Skills You Should Learn In 2017
In addition to building your client contact list this year, you should be thinking of upgrading your knowledge base in critical areas, especially as competition in the digital economy gets stiffer and opens up wider opportunities for highly skilled web developers and designers. What exactly should you focus on when expanding your web development skills-set… Continue reading Key Web Development and Design Skills You Should Learn In 2017