A “marketer” is a broad job title. From inbound advertisers to social media strategists, there are many different kinds of marketers. Regardless of the type of position they’re in, these professionals usually have a variety of duties. As an employer, you expect candidates to be versatile and adapt to your company’s needs. Certain skills will… Continue reading 4 Things to Look for When Hiring a Marketer
Any brand that doesn’t have a specific, comprehensive digital marketing plan is truly missing out on game-changing opportunities. As of 2019, digital marketing is raking in revenue for thousands of brands all over the globe, and this trend is only set to move upward. The quickly changing trends of digital marketing are both a pro… Continue reading The Age of Digital – 7 Trends That Will Shape Digital Marketing in 2019
In 1978, scientist and historian James Burke produced a ten part documentary called ‘Connections’. In this documentary series he traced back a (then) modern invention through the history of connected ideas that led to it. Across the ten episodes the viewer goes on many weird and wonderful journeys learning such things as: how the concept… Continue reading Connections and creativity.