From IRL to remote learning: pain points and insights

From the learners’ point of view, a class or a webinar can be effective as far as they can easily follow through on development, actively participate in it and also collect all the material to share it with their team and network. Most of the participants’ experience depends on the instructor’s communication skills and the… Continue reading From IRL to remote learning: pain points and insights

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How to be more strategic?

As a UX researcher or any kind of UX practitioner, what would you do if you were asked to come up with an experience strategy to help an insurance company grow its user base? You might start with understanding the existing user experience and journey, identifying gaps and pain points along the way, and come… Continue reading How to be more strategic?

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Why Jobs-to-be-Done (JTBD) should be part of your strategic design toolkit

Jobs theory helps us understand the purpose and proposition behind the products we build. It enables us to focus more on customers and what they are trying to achieve and less on the product itself; both opening the door and changing the landscape for creativity and innovation. 1. Jobs as a lens to innovation Jobs… Continue reading Why Jobs-to-be-Done (JTBD) should be part of your strategic design toolkit

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Designing for different screen sizes & devices — responsive images and more

Krisztina Szerovay Follow Mar 27 · 7 min read Summary sketch of this article This is my second article on designing for different screen sizes and devices. In the previous part I outline the basics of fixed layouts, adaptivity, fluiditity and responsivity. In this article, I discuss some more important aspects, for instance responsive images,… Continue reading Designing for different screen sizes & devices — responsive images and more

TikTok: designing digital products for the millennial mindset

While passing-time or entertainment is the most common answer to why people want to continue using TikTok, there are also some other answers that I received. Coronavirus lockdown bored people to an extent that many of them have downloaded TikTok only for entertainment purposes. Some said that they feel more close/connected to home, when they… Continue reading TikTok: designing digital products for the millennial mindset

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What Women LOVE to Hear, Remote Work, UI Checklist — and more UX this week

[unable to retrieve full-text content] A weekly selection of design links, brought to you by your friends at the UX Collective. 5 principles for better designer-developer collaboration →Prescriptive guides on how to hand off designs to developers are easy to follow and cross out from one’s list. But are they future-proof enough? Photo Privacy →What… Continue reading What Women LOVE to Hear, Remote Work, UI Checklist — and more UX this week

How do you make a good album cover?

Lauren Entwistle Follow Mar 6 · 6 min read Photo by Retha Ferguson from Pexels The best-loved albums of all time only seem to stand out in our memories (and the shelves) when they are wrapped in bright and beautiful album art. Think Fleetwood Mac’s Rumors, depicting Mick Fleetwood and Stevie Nicks in black-and-white chiffon,… Continue reading How do you make a good album cover?

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Resonating with your product managers: a designer’s guide

I personally believe that asking a lot of “Whys” during the initial stages of your project helps not only the designers but also the other contributors to the project. Diving deep into the problem and starting off without a solution is what designers do best. While your Product manager and other stakeholders may have many… Continue reading Resonating with your product managers: a designer’s guide

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Making strategic decisions when creating content by using journeys, funnels & maps

1. Customer journey map A customer journey map, as its name implies, focuses on the journey of a customer, or on the process that the user goes through when trying to accomplish a goal. This goal can be learning a new skill, buying a product or service, finding a location and so on. The design… Continue reading Making strategic decisions when creating content by using journeys, funnels & maps

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Why do so many innovative products fail?

Chad Alessi Follow Feb 25 · 6 min read Innovative Product Failures Another high-profile consumer electronics company is going out of business. On February 12, 2020, Essential Products, said that they would cease operations. The New York Times published an article about the company shutting down entitled “Andy Rubin’s Start-Up, Essential Products, Shuts Down.” Essential… Continue reading Why do so many innovative products fail?

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Turtles all the way down

Defining a powerful experience strategy is one challenge. Being able to roll it out is another one. And to do it so that people want to follow and stay committed to it is the most crucial aspect of these two challenges. Only then your strategy becomes the basis for your organizational culture. And the only… Continue reading Turtles all the way down

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Bad writing will destroy a designer’s reputation

The barrage of articles reminding us what poor designers we are is seemingly endless. Either we do too much user research or make abhorrent design choices. For me, this is not a missive about incorrect word usage in error messages. Guy Ligertwood’s insights from Google I/O 2017 cover those requirements. Instead, I am more interested… Continue reading Bad writing will destroy a designer’s reputation

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Designing for Google Glass

Since scheduling interviews with doctors proved challenging, I opted to test the prototypes internally. I recruited 10 employees with various levels of experience using Glass. The group’s experience level was similar to our doctor population. Each participant went through three prototypes. Initially, some newcomers struggled with the swipe down gesture but eventually, they got it.… Continue reading Designing for Google Glass

A service designer could have prevented the fiasco in Iowa

Steven J. Slater Follow Feb 7 · 7 min read The Iowa Democratic Party botched reporting the state’s caucus voting results this past Monday, the first barometer for voter’s preference in the U.S. presidential election, all because leaders there failed to prototype the process with a smartphone app, according to widely circulated independent news reporting… Continue reading A service designer could have prevented the fiasco in Iowa

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A framework for creating effective personas

Demographic data represents the extrinsic characteristics of a user and helps in defining who you are designing/solving it for. This information defines the primary, secondary and tertiary segments/cohorts of the user groups based on their similarities and patterns that matter to a product or service. For example, it could be a distribution based on Geography,… Continue reading A framework for creating effective personas

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Should you become a design manager? 4 key myths you must know to make the right decision

Hippogriff — a legendary creature, supposedly the offspring of a Griffin and a mare. I’ve been a UX designer for over 5 years now, and one of my favorite parts of the job is when I get to put my headphones on and sink my teeth into a juicy design problem. I didn’t want to… Continue reading Should you become a design manager? 4 key myths you must know to make the right decision

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Hammers don’t interrupt: design without dual-task interference

Take a second to imagine this scenario: you need to hang a picture, so you grab a hammer—but as you pick it up, it begins talking. It explains some dense & seemingly random information, distracting you from your task. You try to comprehend, but you have things to focus on: which wall to choose, how… Continue reading Hammers don’t interrupt: design without dual-task interference

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How evil clowns and uncanny robots architect user experiences

Dr. Adam Hart Follow Jan 23 · 7 min read Erica © Hiroshi Ishiguro Labs, ATR “When tech’s overlords can’t protect themselves from their own creations, we’re all in trouble.” — Business Insider Following the consumer press these days may give one the impression there is an endless array of creepy tech that is out… Continue reading How evil clowns and uncanny robots architect user experiences

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3 aspects of the customer journey you better consider well

“With the sales department, we recently analyzed the customer journey of closing a deal.” With that first sentence, they entered my mailbox. “But we still have hard times with up and cross-selling and sales repetition.” The message continued. In larger organizations, it happens that departments try to understand the customer a little better. The most… Continue reading 3 aspects of the customer journey you better consider well

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