Gestalt psicology for dataviz

Understanding why specific data visualization techniques work better than others may not be so simple. Visual Pattern — Credits: Omar Flores on Unsplash We easily perceive a design that catches our attention, or elements that are out of place, but then we hardly know how to identify and evaluate them accurately, almost as if their effect acts at the… Continue reading Gestalt psicology for dataviz

How to use powerful Gestalt principles in design (with infographic)

The human brain processes about 4 billion bits of information per second (most of it unconsciously) and transmits information at 200 miles per hour. You don’t believe me? Look it up. All this neural activity would consume an enormous amount of energy if we were to be conscious of it all, so in order to… Continue reading How to use powerful Gestalt principles in design (with infographic)

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How to use the Gestalt principle in your web design projects

Web designers are constantly looking for new ways of improving their projects and therefore they are introducing in their works elements from mathematics, marketing, photography, psychology, and the list may continue. As far as psychology is concerned, the Gestalt principle is widely known among web designers since it relates so good to the field of… Continue reading How to use the Gestalt principle in your web design projects