How Gaming Sites Can Improve Their Design

The better designed the website and the better the usability, the more likely people will come back to use it  – and the more views, the more conversions and the better the website performs. Gaming websites need to be at the very height of attractive web design, especially in such a saturated sector. The look… Continue reading How Gaming Sites Can Improve Their Design

7 Minimalist Realtor and Rental Property Site Designs

August 23, 2017 by Zac Johnson There is nothing simple or minimal about the concept of selling real estate or renting out apartments. It’s one of the most lucrative and competitive businesses in the world today. However, when it comes to selling and marketing such services online, a minimalist design and approach have proven to… Continue reading 7 Minimalist Realtor and Rental Property Site Designs

Your Guide to Developing Microcopy Like a Pro

People often underestimate the power of their website, but great user design drives conversions. When we think of a user experience, a few things jump to mind: headlines, layout, font, color. Symmetry and visual cueing play a large role in how a user takes in content and even how they make decisions. This is the… Continue reading Your Guide to Developing Microcopy Like a Pro

How AI Is Interfacing with Web Design Today

The internet has undergone a lot of changes over the last few decades.  In the early days, the complexity of web design was more about the technologies available and had nothing to do with fonts, typography variations, robust visual content representation, rich media and all other elements of modern web design. Today, however, such complex… Continue reading How AI Is Interfacing with Web Design Today

How to Improve Your Video Content Strategy

Video converts better than any other forms of media, that’s according to 70% of digital marketers. When it comes to driving awareness, customer engagement and lead conversions, more businesses are opting for video marketing. While many business owners are opting for video marketing, creating compelling content for their audience and ensuring that it helps achieve… Continue reading How to Improve Your Video Content Strategy

Three Facebook Ad Tips That’ll Help You Increase Conversions

If you’ve spent any time on a marketing or design blog lately (other than this one), you’ve probably noticed a lot of buzz around Facebook advertising. Something like, “10 Ways Facebook Can Get Your Products to Fly Off the Shelf,” and other grand promises. Unfortunately, a lot of these posts lack any real value. Most… Continue reading Three Facebook Ad Tips That’ll Help You Increase Conversions

Color Schemes in 2017 Web Design: Basics and Modern Trends

Choosing a color scheme for your website may not seem a time-consuming enterprise. However, if you truly understand the importance of making this choice, you may be rather puzzled and lurk in hesitation for a pretty long time. To go for the color scheme that would be the best match for your website, you should… Continue reading Color Schemes in 2017 Web Design: Basics and Modern Trends

3 Ways to Help your Website Drive Sales

We all know the importance of a good website, one that reflects our brand identity and can help to boost traffic and drive sales. However, working out the best ways to go about this isn’t always as easy as it might seem. Web design can get incredibly complicated incredibly fast, but having a great website… Continue reading 3 Ways to Help your Website Drive Sales

7 Tips for eCommerce Web Design

Of all the ways to make money on the internet, eCommerce is one of the most popular. Selling products online is much more cost-effective than in a brick-and-mortar store. Even sellers who do have physical locations recognise the importance of using online revenue channels. When you decide to sell products online, the design of the… Continue reading 7 Tips for eCommerce Web Design

10 Web Design & UX Trends to Embrace in 2017

January 17, 2017 by Spyre Studios The team at The Deep End Web Consulting has produced an infographic that not only outlines 2017 Web Design and UX Trends to Boost Conversions — it lets you know why they work. Appearance, UX, and tactics all matter. These tips will give you ideas for putting them together… Continue reading 10 Web Design & UX Trends to Embrace in 2017

Settle Design Debates With Data

Posted · Category: Tools Zarget, a full-service CRO tool, helps marketers drive email subscribers, guide users through the funnel, and get to know their website visitors. Using hard data can help you make vital decision about your website. The point of every website is to bring in conversions, and the point of conversion optimization is… Continue reading Settle Design Debates With Data

Choice paralysis: 3 ways the number of choices impacts conversions

Maybe you’ve heard of a phenomenon called choice or analysis paralysis. In short, it’s a situation where a customer can’t make a decision on a purchase because he’s faced with so many choices that they end up paralyzing him. Hence, choice paralysis. In the annals of marketing, there’s this notorious jam experiment that painfully details… Continue reading Choice paralysis: 3 ways the number of choices impacts conversions

Website navigation and user experience

Advertisement Website navigation usability is the most crucial element in design. It makes the difference between a website where users find what they are looking for and one which causes so much frustration that users want to abandon it. The whole point of designing a website is to allow access the content, so the success… Continue reading Website navigation and user experience

Kick-Start WordPress Development With Twig: Blocks, Nesting, and WP Cheatsheet

In the previous article, I wrote about integrating the Twig templating engine with WordPress through Timber and how developers can send data from the PHP files to the Twig files. Let’s discuss how to create a base template with Twig, the benefits of this DRY technique, and a Timber-Twig WordPress Cheatsheet. Creating a Base Template… Continue reading Kick-Start WordPress Development With Twig: Blocks, Nesting, and WP Cheatsheet

Marketing Tools To Use To Automate and Improve Your Website Conversions

Marketing is definitely one of the crucial elements of any business in any industry. You can have the best product and the best audience but if they don’t know a thing about each other’s existence you simply can’t succeed. Website serves your business as a communication tool online, its essential function is to present the… Continue reading Marketing Tools To Use To Automate and Improve Your Website Conversions

8 Best Approaches to Design a Website (That Can Also Impact Your Conversions)

A website’s design is not dependent on its visual flare of the amount of things you’ve managed to fit on one page, it’s about usability and utility. These two elements are what define a successful website, not the amount of visual flare. Just like people, the beauty of a website needs to come from within.… Continue reading 8 Best Approaches to Design a Website (That Can Also Impact Your Conversions)