Your one size fits all persona doesn’t work and what to do about it

The what, why, and how of persona permutations Sophie Shrimpton 3 hours ago·10 min read Newspaper with headline: Defying Stereotypes Personas were coined in the 1990s by Alan Cooper in his novel Inmates Are Running the Asylum : Why High-Tech Products Drive Us Crazy and How to Restore the Sanity. According to Nielson-Norman Group (NNG),… Continue reading Your one size fits all persona doesn’t work and what to do about it

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Behavioural design: a lean guide to using psychology and motivation for product teams

Design influences behaviour. Using psychological principles and theories of behaviour, we can design with intent, for how users behave, building an environment that supports whatever route they take, instead of forcing them to conform to how our products and services work. There are so many terms mentioned when researching this topic, such as behavioural science,… Continue reading Behavioural design: a lean guide to using psychology and motivation for product teams

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The state of creative AI: will video producers/editors get superpowers?

Disruptive innovations begin at the bottom of a market with simple applications, then move up until they displace established ways of working. Today, we are witnessing the entry of Artificial Intelligence (AI) into basic video production. As technology becomes more powerful, the impact of generative AI will increase. In this article I will show examples… Continue reading The state of creative AI: will video producers/editors get superpowers?

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How aging designers can stay relevant

Having the ability to shift your perspective allows us to realign our thinking. In my case, I was having a difficult time seeing the forest for the trees. New design technologies and specialties were obscuring my judgment and confidence. By stepping back and allowing myself to see the big picture, I realized that all these… Continue reading How aging designers can stay relevant

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Why the Product Manager is secretly annoyed by you

As a kind of surrogate boss you work with directly on most days, it’s important to get Product Managers on your side — or to be on theirs. Often dubbed the ‘mini-CEOs’ in a company (though some would argue that it’s not the most accurate label), these special individuals sit shoulder to shoulder with the… Continue reading Why the Product Manager is secretly annoyed by you

Product thinking: Focus on the solution, not the problem

Valuing solution excellence in product management Kevin Capel 15 hours ago·14 min read Image from Kee Lee on Dribble 😅 — This is a pretty risky title, especially as it’s likely landing in front of an overwhelmingly (and rightly) problem-focused community. I’m willing to take that risk if it means a fruitful conversation about how… Continue reading Product thinking: Focus on the solution, not the problem

11 super-simple tips to help improve your Figma workflow (2022)

Hopefully you’ve been able to find a few handy little tips here that you can put into practice right away, and help improve the speed of your workflow today in Figma. Figma is an awesome tool with so many handy, and time-saving shortcuts that I keep discovering each day, and I’m sure you will to.… Continue reading 11 super-simple tips to help improve your Figma workflow (2022)

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Why introverts make exceptional designers & how leaders can support them

The key idea here is that: For introverts, to be alone is as restorative as sleeping, as nourishing as eating. —Jonathan Rauch, Caring for Your Introvert We as a society need to eradicate the idea that being an introvert means you don’t have social skills (or research or design skills). It just means that introverts… Continue reading Why introverts make exceptional designers & how leaders can support them

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Contextualizing purpose

Vision and Mission statements have been around for a long time for brands and organizations. While many world’s leading organizations have clearly articulated–and even made memorable–Vision and Mission statements, working with clients, I’m surprised how often I come across organizations that don’t have them articulated that well. None would admit to not having a Vision… Continue reading Contextualizing purpose

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Organisation-wide design as systems practice

Organising “the design people” (designers) and the “design work” can be seen both in a formal AND informal way: Tight relationship: People involved in specific activities (e.g. projects, products, etc.); Loose relationship: People that gravitate around those activities (e.g. researchers, ops, facilitators, etc.). But beyond “people” and “roles” we should even more so think of… Continue reading Organisation-wide design as systems practice

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To improve legacy systems, sometimes you need to take a restoration mindset

Improving legacy systems is often like restoring an old farmhouse Kai Wong 3 hours ago·6 min read Photo by Pexels “Sorry, some of the screens look like they’re straight from the 90s.” The client said she showed me the project I’d be designing for. It wasn’t the first time I’d heard that, and it probably… Continue reading To improve legacy systems, sometimes you need to take a restoration mindset

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The big influx: How entry-level designers are reshaping our industry

UX Collective Editors 3 hours ago·2 min read Illustration by Manoel do Amaral Everything Google does has massive scale and reach and its UX Design Certificate launched on Coursera this year (i.e, Google’s first step towards disrupting the university degree) is no exception. Since its launch, we at the UX Collective have seen an unbelievable… Continue reading The big influx: How entry-level designers are reshaping our industry

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Three-legged stool for Success in Data

[unable to retrieve full-text content] Source: Unsplash Data is only useful if it can be understood. If we don’t understand it, we won’t be able to act on it. If we won’t be able to act on it, it is worthless. Though data cannot solve problems, it can help us to identify and understand them.… Continue reading Three-legged stool for Success in Data

I Took on an Internship When I First Switched Careers into UX – Here’s Why

[unable to retrieve full-text content] Breaking into UX may not be as straightforward as you may think Whenever people talk about career switching, securing full-time jobs usually come To mind. This was exactly what I thought when I signed up for a UX course a year ago. However, is breaking into UX really that easy? I’d… Continue reading I Took on an Internship When I First Switched Careers into UX – Here’s Why

Words matter: A content designer’s approach to product design

The first thing we’ll do is gather our squares and arrange them in a row that only we can see. Where we strategize from there is up for customization and iteration, but the main objective remains. We’ll trade turns stringing our maybe-planned letters into words to reel in points. The longer our words are, the… Continue reading Words matter: A content designer’s approach to product design

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The outside agitator

Of the many mind-blowing moments in Caplan’s writing, this one is perhaps the most: When asked to name the most successful example of design in the 20th century, Caplan chose, “… not the molded plywood chair or the Olivetti Lettera 22 or the chapel at Ronchamp. It was the sit-in.” Instead of choosing a lauded… Continue reading The outside agitator

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11 New Year’s resolutions for accessibility in 2022

Daniel Berryhill 8 hours ago·9 min read Photo by Tim Mossholder on Unsplash These are in no particular order, but many of them transcend web accessibility and can make you a better person. You may not be able to implement some of these because it’s not within your power. However, you can still…

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Generating endless design writing ideas using content matrix

Writing may be hard for some people (especially designers, who spent their time creating visuals, not textual), and sometimes what’s even harder is knowing what to write. Finding the topic and inspiration can be such a pain and thus, prolonging our…

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