Summary: Organizations are starting to merge user experience and customer experience into a single function, setting the foundation for a journey-centric-experience practice. Organizational silos and product-centric design make it difficult to resolve friction for customers who use our products and services. User-centered design is applied to digital products, but many pain points in real customer… Continue reading UX and CX Merge: The Shift from Products to Journeys
Tag: Journey
Top 10 Mistakes When Creating User Journey Maps
[unable to retrieve full-text content] Here are the top 10 common mistakes to watch out for when creating user journeys: 1. Not defining clear objectives Creating a user journey without a clear goal is like setting out on a trip without a destination. It’s crucial to know what you’re trying to understand or achieve with… Continue reading Top 10 Mistakes When Creating User Journey Maps
How to increase conversion by looking at your e-commerce customer experience as a Hero’s Journey
[unable to retrieve full-text content] The amazing benefits of aligning each step in your e-commerce website customer journey to this time-tested story structure Continue reading on UX Collective »
5 Best Free Courses and Resources to Level Up As a Web Designer
I often see freelancers on social media asking what the secret is to working fewer hours, making more money, and helping new clients to find them. While those things tend to happen the longer you’ve been freelancing, it doesn’t happen without some effort. If you’re wondering how you can change things so that your business… Continue reading 5 Best Free Courses and Resources to Level Up As a Web Designer