I wanted to tackle this as a design problem. I started thinking about this against a design framework. What are the JTBD (Jobs To Be Done) here? Have a fulfilling trip Not miss out on an experience/activity due to lack of information Reduce transit time by staying close to where the activities are Reduce FOMO (fear… Continue reading Airbnb Vacation — Seamless Trip Planning Done Right
Category: UX
How I apply the Value Proposition Canvas to convince my clients to invest more time in customer…
A few years ago, I used to struggle to convince my clients to give me more — or just some — time to do a good customer research, and I must confess I lost a few battles. But eventually, I learnt how to manage it. I stopped fighting this. At first, I would listen to them carefully — after all, they… Continue reading How I apply the Value Proposition Canvas to convince my clients to invest more time in customer…
Losing customer trust is easy
Photo by www.stylecraze.com Today I tried to book a class in my fitness club where I pay a monthly fee for unlimited access to anything they have on the offer. To my surprise, I got the following message: “You are not allowed to book another class until 10.06 because you have already canceled two classes… Continue reading Losing customer trust is easy
UX and design thinking: 5 tips for changing your company mindset
The UX design is based off an attitude, a mindset that aims to catch those unfulfilled user needs in the context of a certain experience and turn them into design opportunities, through a process made of specific steps, mainly provided by the “design thinking tool set”. Conversely, so many companies in the digital industry keep… Continue reading UX and design thinking: 5 tips for changing your company mindset
Floating labels, high-conversion pages, prototyping smaller, and more UX links this week
What’s hot in UX this week: In the future, design principles won’t be about design → What exactly are design principles? What are they for? Are they useful? How? What makes a good design principle? In an attempt to answer those questions, I poured over the biggest collections of design principles on the internet, and came… Continue reading Floating labels, high-conversion pages, prototyping smaller, and more UX links this week
Chatbots round-up #6: the best bots of the month
The idea of automating and scaling one-to-one conversations using technology appeals to lots of brands and services out there, and designers play an important role at defining how each conversation is scripted and the behaviors users can expect when interacting with bots. Here at uxdesign.cc, we have written several articles on chatbots and conversational interfaces,… Continue reading Chatbots round-up #6: the best bots of the month
Storyframes in UX, designing metrics, voice UI and more UX links this week
What’s hot in UX this week: Storyframes before wireframes: starting designs in the text editor → Just the other day I was talking to an experience designer in my team about this simple technique that I have used for years and never really thought about as a proper “technique” — maybe just intuition of someone who has designed… Continue reading Storyframes in UX, designing metrics, voice UI and more UX links this week
Houzz: a UX case study
We are all looking for self-expression and inspiration. We express ourselves through fashion, music, art, and through furniture. Houzz is an interior design app that has thousands of furniture inspirations for users to express their styles. After talking to friends and interviewing users I found that out of the people I talked to there were… Continue reading Houzz: a UX case study
The best European design events and conferences in 2017
September 2017 Reasons to: Design, Code & Create Design, Code, Create & Come Together Reasons to: is the award winning 3 day international conference with a festival vibe, held annually in Brighton UK, every first Mon, Tue, Weds of every September. Each year the very best international creative and developer speakers take to the stage to… Continue reading The best European design events and conferences in 2017
Dynamic Icons in Sketch
Two years ago, I had a grand total of zero minutes played in Sketch. Today — let’s do the math — I have approximately 18 months in Sketch x 172 working hours per month, equalling 3,132 hours. In that time I’ve discovered the best solution for tedious icon creation problems that zap your time. In the past, designers spent… Continue reading Dynamic Icons in Sketch
Taking responsibility for the things you launch
Let’s travel back in time. I’ll promise we’ll get back here in just a moment. A few months ago I launched Mindful, an extension for Google Chrome that aims at making users more mindful about their thoughts, ideas, and ongoing tasks by showing their notes in every new tab. Mindful is powered by a text… Continue reading Taking responsibility for the things you launch
Inspiring UX quotes, mobile navigation patterns, taxonomies and more UX this week
What’s hot in UX this week: Design better data tables → Data is useless without the ability to visualize and act on it. The success of future industries will couple advanced data collection with a better user experience, and the data table comprises much of this user experience. Good data tables allow users to scan, analyze,… Continue reading Inspiring UX quotes, mobile navigation patterns, taxonomies and more UX this week
Inspiring quotes in UX to give you the hope you’ve been looking for
On our process “Does it better” will always beat “did it first.” – Aaron Levie “Photoshop is the most effective way to show your clients what their website will never look like.” – Stephen Hay “If a picture is worth 1000 words, a prototype is worth 1000 meetings.” – Tom & David Kelley “If you think good design is… Continue reading Inspiring quotes in UX to give you the hope you’ve been looking for
Walking Through Design in Tokyo
People push past me as I exit the train at Shibuya station, and I start looking for the Hachiko statue. My friends told me to meet there before dinner, but ten minutes later I’m still lost. Thankfully once I slow down and look at my surroundings, I see guides all around me. At its size… Continue reading Walking Through Design in Tokyo
The Evolution Process From A Junior Level Designer To Becoming A Design Lead
This post feels somewhat like a coming of age story. If you’re a junior designer, it might be eye opening. On the contrary, as a design lead it might be the dark satirical humor after a long day that puts a smile on your face. As designers, we all face daily battles big or small,… Continue reading The Evolution Process From A Junior Level Designer To Becoming A Design Lead
It’s not you, it’s your form
#4 Give certainty When designing a form, we should present users with all the information they need so they can navigate the form easily. Don’t keep them guessing or be ambiguous. The achievement of the goal should be clear and leave the user with the feeling that the task is (really) done. When examining the previous… Continue reading It’s not you, it’s your form
The New Skeuomorphism is in Your Voice Assistant
Google Home and Amazon Echo Yay, we killed Skeuomorphism! Not too long ago humanity left behind its skeuomorphic interfaces. Skeuomorphism meant using references to real world surface textures on visual interfaces to enhance their comprehensibility. We stripped our visual interfaces off their ornamentations to allow a more authentic approach to visual aesthetics. Killing skeuomorphism made us… Continue reading The New Skeuomorphism is in Your Voice Assistant
A Beginners Guide To Making Yourself Artificially Intelligent • (It’s A Lot Easier Than You Think)
If you are helping somebody, you are awaking somebody. A High-Level Overview Of The Design This is an awesome chance to begin to think about what you wear everyday. Sitting down, and analyzing what you like to wear allows you to refractor your personal source code that is written via the Python Script inside you. Let’s… Continue reading A Beginners Guide To Making Yourself Artificially Intelligent • (It’s A Lot Easier Than You Think)
Women in Tech, the power of storytelling, anticipatory design and other UX links this week
Nurturing diversity at work and in your work → Homogeneity is not normal. But we’ve been conditioned toward homogeneity and non-diversity over the decades by media, exacerbated in 2016 with Fox News crowned the most watched cable network and their all-white men prime time line-up. By pop culture and its lack of diversity in TV, movies,… Continue reading Women in Tech, the power of storytelling, anticipatory design and other UX links this week
Nurturing diversity at work and in your work
in·ten·tion·al·i·ty: the fact of being deliberate or purposive; the quality of mental states (e.g., thoughts, beliefs, desires, hopes) that consists in their being directed toward some object or state of affairs. Please. It’s 2017 and we still have this: (It’s a big ol’ gap between men’s earnings and women’s earnings across all occupations.) And this: (It’s… Continue reading Nurturing diversity at work and in your work
Resist — or reach out? Thoughts on entrepreneurship and diversity
re·sist·ance: the refusal to accept or comply with something; the attempt to prevent something by action or argument; the ability not to be affected by something adversely. #Grabyourwallet, weekly marches, Facebook and Twitter posts galore — our anger won’t subside any time soon, and for good reason. Its expression is powerful and meaningful. But how does Melissa,… Continue reading Resist — or reach out? Thoughts on entrepreneurship and diversity
Designing Accessible Products
2. Focus Focus is one of the most important accessibility features that enables users to use a computer with only a keyboard without the need for a mouse. Most reset stylesheets have this one line of code that causes major accessibility failure – :focus {outline: 0;} This is an anti-pattern that needs to be avoided… Continue reading Designing Accessible Products
Combatting unconscious bias in design
bi·as: prejudice in favor of or against one thing, person, or group compared with another, usually in a way considered to be unfair; cause to feel or show inclination or prejudice for or against someone or something. A few years ago, a male-led design team was working on a brief for a major athletic apparel… Continue reading Combatting unconscious bias in design
The FAQs that got me more UX interviews (and ultimately my dream job)
At the top of my FAQs I added links to my email, portfolio, Medium, and LinkedIn for convenience. What does design mean to you? Design is strategic problem solving that improves people’s lives. Empathy, pragmatism and creativity are applied to the adventure of hunting and validating ideas — a process that leads to intentional solutions. The results are… Continue reading The FAQs that got me more UX interviews (and ultimately my dream job)