Research vs Vision: the origin story of Sony Walkman, Mini Cooper, and the iPhone

It’s always interesting to watch how companies approach the building of their new products. During the market research phase, companies are trying to future-proof every detail to ensure it will be popular among users and bring more money to the company. Research methodologies and strategies have been improving since the beginning of the 20th century. Some… Continue reading Research vs Vision: the origin story of Sony Walkman, Mini Cooper, and the iPhone

The Best FPS Games For 2020

PC games come in a number of enjoyable types. For starters, all turn-based and real-time strategy games test your tactical dexterity. A similar itch is scratched by puzzle games, but generally with twitchy, block-dropping, or object-shifting obstacles. In other words, the shooter is an incredibly popular type that measures your ability to continue firing before… Continue reading The Best FPS Games For 2020

3 Lessons UX Designers Can Take From Netflix

If we look at this from a design perspective, there’s definitely something about the way the user experiences are designed that makes them more attractive than other movie or TV viewing options. Especially Netflix. Today, I want to put the spotlight on Netflix and give you 3 lessons you can take away from the platform’s… Continue reading 3 Lessons UX Designers Can Take From Netflix

Getting traction for experience design

Back in the eighties the job of design was to make things work reasonably. Technologies were in such a struggle to stay stable that any extra quality seemed unnecessary. In those times your computer would crash five times a day. So, worrying about beauty or engagement seemed like a somewhat unnecessary luxury. Fast-forwarding to 2007.… Continue reading Getting traction for experience design