The Psychology of Fonts (Fonts That Evoke Emotion)

Designers have used powerful fonts to give designs a certain mood and feel for decades, but the power of font psychology to shape individuals’ emotional responses to a brand or logo has only been fully realised in recent years. Fonts that provoke a psychological reaction can be used to make a brand feel more trustworthy,… Continue reading The Psychology of Fonts (Fonts That Evoke Emotion)

A planet-centric point of view: 6 ways to improve product design

Martijn Hinfelaar Follow May 8 · 5 min read photo by Arnold Nagy We need to take responsibility for the impact our work has on planet and society: We need a more ethical, social and sustainable approach to create new products and services. And while that may seem as a daunting task (and let’s be… Continue reading A planet-centric point of view: 6 ways to improve product design

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