As the technology revolution took the world by the storm, it also affected the corporate ecosystem and reshaped the business environment. Although the new breed of entrepreneurs already acknowledges and comfortably embrace the need to develop technology-driven business systems, conventional entrepreneurs still find it difficult to digest the changing dynamics of the business world. Over… Continue reading Why Should You Outsource Software Development?
Lack of overall strategy and clear definition of success Most people realize the need for a site, but don’t understand what it can/should do for the company. And when they do have a goal, they don’t measure it. We’ll often ask people, “What are the objectives of your site?” Answers vary from “the site is… Continue reading Branding Web Strategy Mistakes Brand Identity Guru