If you aren’t familiar with the acronym, SEO stands for search engine optimization. When you plug in a question, product, or item you’re looking to purchase on Google, the results are far from arbitrary. Search engines like Google use a complex algorithm to produce results for whatever your query might be. If you want your… Continue reading Why SEO Matters More Than Ever
Tag: Hummingbird
The State of SEO in 2014
Back in December 2012, we published the first article of our SEO for Web Designers series. The fundamentals we covered still form a great basis for the optimization of a website, but because of some changes to Google’s algorithm, I’ve decided to give you some additional advice about the application of these techniques. Constant Change… Continue reading The State of SEO in 2014
Hummingbird: What It Means For SEO, and What It Does For Google’s Status
Content takes on new meaning with Google’s new algorithm, which is codenamed Hummingbird. In fact, Hummingbird takes into context not just content but how that content is written. As the latest salvo fired by the internet company to stay atop the web browser game, as was the case with previous iterations of algorithms Penguin and… Continue reading Hummingbird: What It Means For SEO, and What It Does For Google’s Status