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20 Creative and Clever Logos with Negative Space

Designer Ledger – A web design blog for designers by designers

Logo is an insignia that burns itself into memory the identity of your brand.As defined, it’s an emblem aiding instant public recognition of organizations and individuals. It is skillful fashioning of iconic forms with occasional use of typesets of organizations name to elevate depth and individuality.

Easy to grasp, simple in design and eye-catching, a perfect logo runs over these three traits. Most designers keep them simple as simple is easily comprehensible. Yet simple is not that simply designed. It needs more skills to be spent as you are limited to very few elements. You need a mind for perfect simple idea and an eye at perfect composition. There are many simple techniques that designers use of which, one is very interesting, that is, usage of “Negative Space“. It’s basically utilizing background tone to your benefits. It elevates the element of optical illusion which, once interpreted correctly, makes the design one hard-to-forget experience. If done right, your logo served the purpose most appropriately. This technique adds perspective to idea and creates depth in design without losing the vitality of three basic logo designing traits.

That is exactly what we are after today, showcasing examples of clever logos with negative space. See how simplest form with properly crafted negative space gives even a single alphabet a whole new meaning.

The Polar Bear Mark

The Polar Bear Mark

Noise Designs Logo

Noise Designs Logo

Pin dog

Pin dog

Another Bear

Another Bear

Elephant2

Elephant2

Negative Zombies

Negative Zombies

Phone Box

Phone Box

Unused Elephant Mark Icon Logo Design Concept

Unused Elephant Mark Icon Logo Design Concept

M star logo

M star logo

Dog Dental

Dog Dental

Doggie Paddle

Doggie Paddle

Boutique Ultra Lounge

Boutique Ultra Lounge

Wine Glass

Wine Glass

Poker Dictionary Logo Mark

Poker Dictionary Logo Mark

Identity For The Loft

Identity For The Loft

Umber Rebranding

Umber Rebranding

Layne Savoie Golf Logo

Layne Savoie Golf Logo

GaryP Logo

GaryP Logo

Two Girls & a Key Logo

Two Girls & a Key Logo

Negative Space Turkey

Negative Space Turkey

Related posts:

  1. 20 Creative and Colorful Logos
  2. 35 Stylish Business Cards Design for Inspiration
  3. 44 Creative Transportation Logo Design For Your Inspiration
  4. 35 Creative Food & Drinks Inspired Logo Designs
Published September 28, 2013By devie
Categorized as Design, Design Inspiration, Logo Tagged Clever, composition, Creative, Designer Ledger, Facebook, gives, Logo, Logos, name, Negative, Negative Space, space, technique, Twitter, without

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