With 2.4 billion active users, Instagram is one of the most popular social media sites in the world, rivalling the likes of YouTube and TikTok in branding and audience participation. Today we ask the question: What font does Instagram use? Then we’ll look at some great alternatives to the Instagram font that you can download from Envato.
Instagram uses a wide variety of fonts on its platform, so we’ll go through each one to help you identify which fonts are used where. Let’s start with the most important: Instagram Sans.
Instagram Sans is a contemporary remix of grotesque fonts and geometric styles inspired by Instagram’s original word mark. It was developed in partnership with Colophon Foundry and several other global type foundries. The type is designed with accessibility and global scripts in mind. The Instagram Sans typeface is available in regular, headline, and condensed forms.
“We explored how typography can be a tool for expression and how our new typeface can go beyond letters on a screen. Instagram Sans is inspired by the design of our logo and the script letterforms from our wordmark. The letterforms in Instagram Sans Headline add a human touch, as well as a moment of ownership, joy and surprise.”
— Daniel S., Creative Director, Instagram from Meta
FAQ:
Q: What font does Instagram use for its word mark?
A: For its work mark, Instagram uses a proprietorial hand-written text.
Q: What font does Instagram use for captions?
A: Instagram caption fonts are Roboto for Android devices and San Francisco for iOS Apple devices.
Q: What font does Instagram use for stories?
A: Instagram stories fonts are Roboto for Android devices and San Francisco for iOS Apple devices.
Q: What font does Instagram use for usernames?
A: Roboto for Android devices and San Francisco for iOS Apple devices.
Instagram Font Alternatives
Now if you’re interested in both Instagram’s word mark and its new Instagram Sans, here are a few sans serif alternatives from Envato you may like.
1. Sinteca Sans Serif (TTF, OTF, WOFF)
This wonderfully clean and modern font offers 12 different weights from regular to black. It’s a great choice when you’re looking for a legible font for projects such as subtitles, body text, posters, and more.
2. Golane Geometric Sans Serif (TTF, OTF, WOFF)
Golane Geometric Sans Serif is bold and striking, making it perfect for branding, titles, and body text. Golane includes upper and lowercase characters, numbers, and punctuation, as well as multilingual support.
3. Sklow Sans Serif Font (TTF, OTF, WOFF)
Sklow is an excellent choice when you’re looking for a cool and modern font that you can use in a wide range of projects. This Instagram inspired sans serif would work well for book covers, websites, branding, package design, and so much more.
4. Ethos Nova Sans-Serif Typeface (TTF, OTF, WOFF)
Try Ethos Nova for your next design project. This minimalist font includes 12 weights with matching italics and is a perfect choice for both headers and body text.
5. Haltto Sans Serif Font (TTF, OTF, WOFF)
Looking for a cool geometric sans serif? How about Haltto? It offers two weights and a small collection of ligatures and alternates to help you create one-of-a-kind text.
6. Hempa Sans Geometric Font (TTF, OTF, WOFF)
When you need text with a high degree of versatility, choose Hempa Sans. It offers eight weights from thin to black, with obliques to match.
7. Serotiva Sans Serif (TTF, OTF, WOFF)
This contemporary and refined design is just what you need to elevate your projects. With over 250 glyphs, Serotiva Sans is highly versatile and an excellent choice for designers who need a flexible and creative font.
8. Danisha Handwriting Font (TTF, OTF)
Want to create an iconic logo inspired by the Instagram word mark? Then look no further than the Danisha font. This cool modern handwritten font includes upper and lowercase characters, numbers, punctuation, and tons of alternatives and ligatures, as well as multilingual support.
9. Andorea Handwritten Font (TTF, OTF)
Andorea is a stylish script font that will enhance every project. Use Andorea to create your own one-of-a-kind logo or to grace your invitations, brochures, or posters.
10. Kawilang Handwriting Brush Font (TTF, OTF)
How about Kawilang Handwriting Brush Font? It’s a gorgeous calligraphy-style font that’s perfect for invitations, branding, quotes, posters, and so much more.