In today’s world of interactive web-based marketing, viral campaigns, and high production television commercials, printed ads remain one of the most effective means for advertisers to reach their audience.
The printed format, whether it is for magazines, newspapers, or billboards, sets specific challenges for ad designers. For one, an idea or message must be communicated simply and swiftly. Plus, it must also be eye-catching enough to grab the viewer’s attention and convey important information in an instant. When a print designer employs humor to carry this information, the result can become a visual ‘one-liner’, a joke that speaks the message the ad intends to deliver. This post brings together 30 hilarious print ads that combine great imagery with cracking comedy.
Make sure you check out the second post where we showcase 30 more hilarious print ads! → ;)
1. Bose Noise reduction Headphones: Waterfall
2. Belgian Association for Obese Patients: Encourage Your Children to do More Sport
3. Glassex Window Cleaner: Magician
4. Lazer Cycle Helmets: Hospital
5. Senior Self Defence Academy: Deadly Seniors, Biker
6. Pepsi Twist
7. Timotei: Lion
8. German Olympic Sport Federation: David
9. Nikol Baking Tray: Jacuzzi
10. Softlan Ultra: Wrestling
11. Alka Seltzer: Hangover
12. SPIT Extra Strong Fixings: Gorilla
13. Utopolis Group of Cinemas: Titanic
14. Agroleaf Power: Stronger Leaf
15. Kiss FM: iPod Father
16. Listerine Mouthwash: Sermon
17. Pringles Hot and Spicy: Balloon
18. Guinness: Einstein
19. McDonald’s: Skip the Dishes
20. Loteria de la Provincia de Buenos Aires: Money
21. Chupa Chups Sugar Free: Ants
22. 3M Scotch Magic Tape: Overload
23. Fibermesh Concrete Reinforcement: Karate
24. Kayaking Jumbo Peanuts: Choking
25. WMF: Sharper Than You Think
26. Maglite: Gallery
27. Tele2: Cat
28. Nutri Balance: Husband
29. Bare Wet Suits: Stay Down Longer
30. Tolnaftate Cream: Fish
Your Turn To Talk
I hope you enjoyed this post! Please take a minute to share your favorite print ads with us. Have you come across any other funny print advertisements you’d like to share? Please feel free to do so in the comments below :)
Author: Tom Walker
Tom Walker is a blogger and design who works with an ecommerce store specialising in printer ink in the UK. As editor, he maintains their blog where he contributes posts about the arts, print media and advertising.