Good design is subjective, contextual, and intentional

Urban planners have been designing for human experiences for nearly 200 years, and UI/UX designers can learn from this. Examples of The Chicago School of Architecture | Photo Credit: Tom Seiple When I finished my graduate degree, I was lucky to find my first job in Chicago. From a very early age, I had always hoped to… Continue reading Good design is subjective, contextual, and intentional

The UX of Sweetgreen

Sweetgreen seems to have its mind in the right place when it comes to embracing present and future technologies to offer an amazing UX. Image by Sweetgreen. Sweetgreen has come a long way since opening its first Washington, D.C. salad bar in 2007. 15 years have passed, and they are now on track to reach over 200… Continue reading The UX of Sweetgreen

How To Make Your Designs Scannable (And Why You Should)

Jakob Nielsen’s How Users Read on the Web is 25 years old this week, and one glance at an eye-tracking study will tell you its key observations are still relevant today. Simply put, users don’t read a web page; they scan it for individual words and sentences. A typical pattern shown in eye-tracking reports is that… Continue reading How To Make Your Designs Scannable (And Why You Should)

Emoji kitchen, Figma responsive cards, obsessive note-taking, CTA database

Today, Artificial Intelligence (AI) and, more specifically, Machine Learning are pervasive in our daily lives. From Facebook ads to YouTube recommendations; from Siri to Google Assistant; and from automated translation of device notice to marketing personalization tools; AI now deeply permeates both our work and personal lives. This article is a compilation of three small… Continue reading Emoji kitchen, Figma responsive cards, obsessive note-taking, CTA database

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Quick Ways to Make a Webpage More Scannable

In the information age, time is a valuable commodity and something people don’t want to spend too much of. As a result, the average visitor only reads about 20% of the content of a page.  For web designers and developers, that means a few things: first, you need to ensure that the web pages you… Continue reading Quick Ways to Make a Webpage More Scannable

10 Homepage Design Comparisons to Inspire Your Business in 2022

Looking to give your homepage a well-needed design update in late 2021 or 2022? Not a bad idea; first impressions are crucial when it comes to business websites. But, fixing your homepage and website design is no easy feat. Web design trends are evolving faster. Blame the ever-decreasing user’s attention span. The average visitor now… Continue reading 10 Homepage Design Comparisons to Inspire Your Business in 2022

10 Elements of Landing Pages That Convert

Landing pages are central to successful marketing campaigns; they allow you to target particular customers with particular solutions to particular problems. It’s easy to confuse what a landing page is because users “land” on many pages. When we talk about landing pages, we mean a page that is entirely dedicated to a particular type of… Continue reading 10 Elements of Landing Pages That Convert

7 Bad Tips for a Newbie Designer

3 Shares It’s funny that some people look for write-ups on examples of bad web design online instead of directly learning from articles that show the good practices. It’s the reverse approach to learning the best practices, and it is even funnier to learn that other people even ask about popular websites with bad designs.… Continue reading 7 Bad Tips for a Newbie Designer

10 Great Tips For Redesigning A Website in 2021

16 Shares Whether you call it the first impression of your brand or consider it to be an indispensable asset of your branding elements, your website is the most critical element of your digital strategy. Let’s look at what the data tells us: It takes all of 50 milliseconds for a visitor to form an… Continue reading 10 Great Tips For Redesigning A Website in 2021

How to Harness the Power of a Strong Client Testimonial

People who trust your brand are much more likely to give your products or services a chance. Customer and client testimonials, along with other direct statements from people you’ve worked with, can make your brand seem much more trustworthy. A real quote from a previous customer can help prove how seriously your business takes customer… Continue reading How to Harness the Power of a Strong Client Testimonial

2021: The year to recalibrate personas

[unable to retrieve full-text content] 2021: The year to recalibrate Personas Photo by Immo Wegmann on Unsplash 2020 has been, without question, a year of disruption, uncertainty, and unknown territories; with a pandemic that shifted routines and daily lives came a flux in consumption habits, expenditure, and how we spend time. Countries began drafting laws to… Continue reading 2021: The year to recalibrate personas

How to Make Hyper-Personalization in Web Design Work For You

Personalization; it’s probably one of the most important design trends to emerge in recent years.  As consumers in all industries become more demanding, they’re increasingly searching for online experiences that are customized to suit their individual needs and expectations.  Today, personalization exists in virtually every digital interaction, from adverts on social media to PPC campaigns… Continue reading How to Make Hyper-Personalization in Web Design Work For You

10 Tips for a Content Marketing Plan to Expand Your Business

15 Shares Content marketing is a marketing strategy plan that focuses on creating, sharing, and using relevant and engaging content. The purpose of content marketing is to attract users and clients to contribute to the sales and revenue of a firm. According to Statista, in 2019, a third of small businesses used content marketing as… Continue reading 10 Tips for a Content Marketing Plan to Expand Your Business

8 BeTheme Pre-Built Websites You Can Edit With Elementor

Let’s be honest: the WordPress classic editor wasn’t the easiest solution for building great-looking websites. While Gutenberg has helped, page builder plugins like Elementor are responsible for making a it much easier for any WordPress user to build a powerful and professional website on their own. As a result, users want to know that the… Continue reading 8 BeTheme Pre-Built Websites You Can Edit With Elementor

Should a Web Page Have a Single CTA?


Does adding multiple CTAs to your web pages just confuse your users? That’s a heavily debated question in the digital design space. Some web designers believe that multiple CTAs give visitors more choice on how they convert. Others feel that leads can only handle a single CTA at a time without getting overwhelmed and abandoning ship.… Continue reading Should a Web Page Have a Single CTA?

Mobile App Website Inspiration: 20 Application Websites And Tips To Design One

App websites are sometimes neglected by app owners. The owners or developers set up everything in place for the app to go ballistic on the market, except doing the basic marketing step: designing an app website that converts your visitors to users. But is it enough to create a random website for an app? Nope.… Continue reading Mobile App Website Inspiration: 20 Application Websites And Tips To Design One

15+ Best Event WordPress Themes: For Conferences and More

Conferences and networking events are one of the best ways to promote your business and establish relationships with potential clients as well as business partners. An essential part of any successful event or conference strategy is setting up a website to promote it and to create a resource that explains all the benefits of signing… Continue reading 15+ Best Event WordPress Themes: For Conferences and More

Website Pop-Up Design: How To Get It Right

In the age of minimal designs and user friendly websites, using a website pop-up may not always seem like a bright idea. However, the design of your pop-up may just be the difference between a converted used and a user that never returns to your website. Whether you’re using a website pop-up to improve the… Continue reading Website Pop-Up Design: How To Get It Right

Tips On Designing Creative Websites That Will Wow Your Clients

The global market keeps getting bigger and bigger, which should be good news for web designers – but there’s a catch. The clients you can expect to serve are more sophisticated and want creative websites, not just the regular HTML and CSS. You can’t deliver just anything and expect them to be happy. You’ll also… Continue reading Tips On Designing Creative Websites That Will Wow Your Clients

How Powerful Micro-Interactions Boost Your UX

Because of the sense of value users perceive from micro-interactions, they not only boost engagement, but also inspire positive feelings towards your brand, and ultimately, influence users’ actions. This article will discuss the basics of micro-interactions and how you can utilize them to enhance your UX design. What Are Micro-Interactions? In digital design, micro-interactions are… Continue reading How Powerful Micro-Interactions Boost Your UX

7 Essential Steps for Brand Identity Integration into Web Design

With the rising trends of user experience (UX) and customer experience (CX) in web design, it is no longer enough to simply provide your visitors with a product and call it a day. Whether you are about to launch your business’ website for the first time or are in the process of a website redesign,… Continue reading 7 Essential Steps for Brand Identity Integration into Web Design

5 Things That Significantly Improve User Experience

There are some truly stunning websites out there. But just because something looks pretty, doesn’t mean it will be functional and drive your target customers to action.  “Most client web design requests will begin with a request for stellar web design, not a fully-functional one,” says an article from the digital marketing agency Active Web… Continue reading 5 Things That Significantly Improve User Experience

7 Common UX Designing Mistakes Found in the Mobile App Realm

Mobile app market seems to be mushrooming like never before. Developers are making the most of on-boarding tactics, inline hinting or tutorials to attract users’ attention for long. Do you which is the best mobile app design found across the globe? It is the one that goes unnoticed. It is rightly said that we humans… Continue reading 7 Common UX Designing Mistakes Found in the Mobile App Realm

5 Critical Elements You Need to Know to Build a Genuinely Cool Website

After completing 2 or 3 multi-page websites building a one-pager will take no time at all. Or so you’ve been told. The problem is, whoever told you that never tried putting together a one-pager. Or, at least one that could be bragged about. You’ll discover that cramming all the important information isn’t all that easy… Continue reading 5 Critical Elements You Need to Know to Build a Genuinely Cool Website