Weather Commuter: A UX Case Study

The UX behind the need to checking the weather Persona The persona I interviewed were young adults ranging from the age of 20–30 yrs old. I mainly focused on busy college students. All my users have checked the weather either daily for the purpose of commute, or weekly for the purpose of vacationing or weekend planning.… Continue reading Weather Commuter: A UX Case Study

A Reflection on Product Design

Though all good products must function and provide a benefit to the end-user, I believe the magic of a truly inspiring or great product happens in the realm of user experience. As designer and writer Joshua Porter writes, “The experience is the product.” Spotify is one example of a great digital product, as it provides… Continue reading A Reflection on Product Design

The Secret to Creating Products That Scale

Bigger is better. Right? At least according to conventional startup wisdom, it is. It seems like many entrepreneurs are under constant pressure to scale from advisors and investors. Generally speaking, aggressive scaling involves ramping up sales and marketing, raising sufficient capital, and hiring and managing new people. But for some software companies, there is an… Continue reading The Secret to Creating Products That Scale

Using the UX process to create a date planning app — and a happy couple.

UX case study for Concept project WeDate App Methods Concept mapping, Storyboard, User flow, Wireframes, Paper prototyping Tools Marvel User research- Asking the right questions. On my second day of my General Assembly UX Immersive course I was tasked with creating an app that solved a problem for the person sitting beside me. I began… Continue reading Using the UX process to create a date planning app — and a happy couple.