To Ignite a Personalization Practice, Run this Prepersonalization Workshop

Picture this. You’ve joined a squad at your company that’s designing new product features with an emphasis on automation or AI. Or your company has just implemented a personalization engine. Either way, you’re designing with data. Now what? When it comes to designing for personalization, there are many cautionary tales, no overnight successes, and few… Continue reading To Ignite a Personalization Practice, Run this Prepersonalization Workshop

Success Lies in Mastering the Fundamentals Like Consistency

Learn about lean user research and testing this May with my upcoming workshop. Find out more here or just email me and I’ll tell you all about it. https://cdn.simplecast.com/audio/9a370638-98b2-4070-b6d0-c16b5b5c99b3/episodes/521c1564-0606-496f-8641-a38b4cb92442/audio/3da2d2a5-9302-402e-af44-7a9b1e8670c8/default_tc.mp3?nocache Listen to this post and subscribe using Apple Podcasts, Google Play, Spotify or RSS Hey all. I have been working on web apps a lot lately.… Continue reading Success Lies in Mastering the Fundamentals Like Consistency

A Field Guide to Great UX Prototyping

Posted on: 9 January 2024 Jonathan Pusic UX Architect A sketch on the back of a napkin, a few lines on the whiteboard, a fully interactive digital mockup – prototypes are anything that makes your ideas more tangible. Ranging from conceptual to concrete, they are excellent tools for communicating, testing, and even marketing ideas throughout… Continue reading A Field Guide to Great UX Prototyping

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Barcelona vs Real Madrid: Battle of the Websites

We studied 11 of the most popular sections and compared their usability, user experience, appearance, and functionality. If the section was better, a goal was scored for the winning team. In case of a draw, a goal was added to both clubs. Let the battle begin! Home page Both websites start with an almost full-screen… Continue reading Barcelona vs Real Madrid: Battle of the Websites

Best Halftones Brushes, Textures and Effects for Photoshop and Illustrator

61 Shares Halftone art, with its distinctive dotted patterns, has been a timeless favorite among graphic designers and artists alike. It adds depth, texture, and a vintage charm to designs, making them stand out with character and style. In the realm of digital design, harnessing the power of halftones requires the right tools – and… Continue reading Best Halftones Brushes, Textures and Effects for Photoshop and Illustrator

8 Conversion-Driving UX Tactics For Ecommerce Websites

Positive user experience (UX) is a prerequisite for retaining buyers, boosting eCommerce SEO results, and increasing website conversion rates.  In this post, we’ll discuss actionable UX design tactics that’ll help you create a fascinating customer journey on your site which will skyrocket sales and bring in even more brand advocates. 1. Ease the navigation with… Continue reading 8 Conversion-Driving UX Tactics For Ecommerce Websites

Customer Experience Development: Building Stronger Connections with Your Customers

The Power of CX Development: Building Strong Connections with Customers The significance of a customer experience process is increasing rapidly in the e-commerce realm. Without the physical touchpoints applied in brick-and-mortar retail, it encompasses the entire customer journey. The foundation of effective digital selling, therefore, is the seamless fusion of technology, comfort, and human connection… Continue reading Customer Experience Development: Building Stronger Connections with Your Customers

13 Top Great Question Alternatives & Competitors in 2024

Finding the best user testing platform is more challenging than it sounds. There are many existing giants and rising stars in the market. One of them is Great Question. But, if you’ve clicked this article, it means Great Question may not be the best tool for your needs. That’s why we’ve listed… Continue reading 13 Top Great Question Alternatives & Competitors in 2024

AI UX-Design Tools Are Not Ready for Primetime: Status Update

Summary:  Our research and evaluation shows that there are currently few design-specific AI tools that meaningfully enhance UX design workflows. AI tools won’t be replacing UX designers any time soon. Currently available LLM-based tools are not shortcutting steps in the design process just yet. Our Study There’s so much marketing hype around AI that it’s… Continue reading AI UX-Design Tools Are Not Ready for Primetime: Status Update

Do You Suffer from User Research Imposter Syndrome?

Learn about lean user research and testing this May with my upcoming workshop. Find out more here or just email me and I’ll tell you all about it. https://cdn.simplecast.com/audio/9a370638-98b2-4070-b6d0-c16b5b5c99b3/episodes/35e18724-4f1e-46b8-a472-a50b0236a845/audio/7eda2666-8c08-42fb-a8c4-b35343002c1c/default_tc.mp3?nocache Listen to this post and subscribe using Apple Podcasts, Google Play, Spotify or RSS Hi all. I’ll go out on a limb and hope I’m not… Continue reading Do You Suffer from User Research Imposter Syndrome?

10 Awesome WordPress Themes to Check Out in 2024

Posted · Category: Design, Tools <!– –> The good news is there is no shortage of awesome WordPress themes that can help you create an engaging and well-functioning website. The not-so-good news is that the options open to you can be overwhelming because of the thousands of great WordPress themes available. Finding one you can… Continue reading 10 Awesome WordPress Themes to Check Out in 2024

Best AI Design Tools: Insights & Tips From 50+ Tools

Impact of AI in design When it comes to design, AI has great creative capacity, given its text generation and text-to-image capabilities. Seeing some photorealistic images generated by AI, we cannot help but wonder what this means for us as designers.  Some of the questions that were on our minds: How can we use this… Continue reading Best AI Design Tools: Insights & Tips From 50+ Tools

How To Use Testing To Escape Iteration Hell And Gain Respect

Learn about lean user research and testing this May with my upcoming workshop. Find out more here or just email me and I’ll tell you all about it. https://cdn.simplecast.com/audio/9a370638-98b2-4070-b6d0-c16b5b5c99b3/episodes/e9e3e2bb-eda5-44de-877c-f6daa5560e9a/audio/c3110270-9a86-4259-8de2-97bfe6a1c86e/default_tc.mp3?nocache Listen to this post and subscribe using Apple Podcasts, Google Play, Spotify or RSS Hey all. I’ve been working on preparing the user research and testing… Continue reading How To Use Testing To Escape Iteration Hell And Gain Respect

How to Design a Stellar UX for Long-form Articles

After putting in multiple hours on researching, outlining, writing, and editing the first draft of your article, you’re eager to press the publish button. You want to share it with your audience, and earn some appreciation. But guess what? Your audience won’t bother reading your article unless they find its packaging appealing. You need to… Continue reading How to Design a Stellar UX for Long-form Articles

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How to Tackle Prompting Challenges with AI Writing Tools

With the rise of readily available generative AI tools, it is now possible to create large bodies of text in a matter of seconds. However, crafting the right prompts to achieve the desired output can be challenging. In this article, we will examine the complexities of prompting and how AI writing tools can simplify the… Continue reading How to Tackle Prompting Challenges with AI Writing Tools

UX vs. UI: Guide to Distinguishing User Experience and User Interface Design

Well, they certainly sound like they’re all about the same thing. When you design the user interface, surely what you are dealing with is user experience. Is it that simple? Or are there significant differences between the two? What consequences would such a difference have for design? Will there be any more questions in this… Continue reading UX vs. UI: Guide to Distinguishing User Experience and User Interface Design

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Diary Studies: Understanding Long-Term User Behavior and Experiences

Summary:  Participants log daily activities as they occur to give contextual insights about real-time user behaviors and needs. Defining Diary Studies A diary study is a qualitative user research method used to collect insights about user behaviors, activities, and experiences over time and in context. During a diary study, participants report their interactions and experiences… Continue reading Diary Studies: Understanding Long-Term User Behavior and Experiences

Basics of Unmoderated Usability Testing

This article will introduce you to the basics of Unmoderated Usability Testing. We will explain why you should conduct such testing, how to prepare tasks, or how to recruit the right participants. You are currently reading one of our 101s. This blog introduces you to the basics of Unmoderated Usability Testing. If you… Continue reading Basics of Unmoderated Usability Testing

Modernizing LOTO — Prioritizing User Requirements with the Kano Model

[unable to retrieve full-text content] I worked on this project for nearly 2 years at my previous workplace, and although I can’t dive deep into the technical details due to NDAs, the process itself was an incredible learning journey for me. And that’s what we will be focusing on, the journey not the destination. In… Continue reading Modernizing LOTO — Prioritizing User Requirements with the Kano Model

How this year’s hair trends translate to the state of content design

[unable to retrieve full-text content] Wispy bangs and that little bit of extra texture in your content design org Still from the song ‘Hair’ from the musical ‘Hair’, 1979 Hair has always been big for me. Not just because my favorite movie is the musical movie ‘Hair’ from 1979 but also because I’ve always considered my usually… Continue reading How this year’s hair trends translate to the state of content design

Top 10 Mistakes When Creating User Journey Maps

[unable to retrieve full-text content] Here are the top 10 common mistakes to watch out for when creating user journeys: 1. Not defining clear objectives Creating a user journey without a clear goal is like setting out on a trip without a destination. It’s crucial to know what you’re trying to understand or achieve with… Continue reading Top 10 Mistakes When Creating User Journey Maps

The GenAI Compass: a UX framework to design generative AI experiences

[unable to retrieve full-text content] Patterns for implementing human-centric design thinking and UX to GenAI Generative AI is reshaping the landscape of design, ushering us into an era where deeply individualized user experiences become the norm. Personalization reaches beyond the tailored, transcending into the realm of the deeply individualized, fostering one-on-one connections at scale — true hyper-personalization. I’m… Continue reading The GenAI Compass: a UX framework to design generative AI experiences

Unleashing the power of Pixar’s storytelling in product design

The struggle is real, we simply can’t escape companies constantly bombarding us with digital experiences everywhere on the internet via websites and apps on our phones, watches, computers, VR headsets — download this! sign up here! join for free! At last count, there are approximately 1.13 billion websites and 9 million mobile apps in existence! Credit: Gaurav There… Continue reading Unleashing the power of Pixar’s storytelling in product design

12 Figma tips to work more efficiently

We all know Figma makes regular updates to their features that can be new and awesome, like previewing typography, or it can be a modification that may change an established workflow, like the infamous local variables. So as someone who uses Figma almost every work day, minus some meeting-heavy days, learning to apply new features… Continue reading 12 Figma tips to work more efficiently